Nathan Moon Joins the Alliance

Tristan Cotterill

The Alliance has announced the upcoming appointment of Nathan Moon, to the newly created role of National Partnership & Revenue Director.

With the Alliance now firmly established as a national supplier of Large Format and with their recent exponential growth set to continue across national, suburban and regional locations, there was a clear priority to further build out the senior leadership team and focus on revenue growth.

Adam Whitford and Chris Tyquin, Alliance board members and CEOs of CIVIC & GOA respectivey told us “Representing some of Australia most established family-owned OOH Large Format businesses requires a unique understanding of the national Large Format landscape and a deep understanding of client, agency, and commercial partnerships. Nathan’s passion for Large Format, his understanding of the market direction, paired with his extensive experience, made him a natural fit for the role. We look forward to him joining the team.”

Nathan has over 26+ years of agency and OOH sales experience, working with the region’s largest clients, agency groups and OOH businesses. Most recently, he created and led oOh!media’s Trading Unit, working alongside sales teams and commercial partners to deliver efficiency in yield, revenue and service.

In his new position, Nathan will work closely alongside Daniel McConochie, National Sales Director, in driving strategic client partnerships, growth strategies and network development.

Nathan is expected to officially join The Alliance team on September 16th


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