#TheRightSeat @YourOAAA @AdCouncil @NHTSAgov #PSA

Adrian J Cotterill, Editor-in-Chief

In the US motor vehicle crashes are a leading cause of death for children under 14. With the school year ahead, it’s crucial to remind parents to ensure their children are safe and protected in the right car seat for their age and size. OAAA is encouraging its members to share the Child Car Safety PSA, to keep children safe in the car.

You can help spread this message by downloading and sharing these creative assets, harnessing the influence of OOH to grab attention and direct your audiences to learn more. Complete the form below to access the creative and support this initiative.

And you can let the Ad Council know how you participated in the digital OOH roadblock by sending your completed self-reporting form to SelfReporting@AdCouncil.org.

Please share your Child Car Safety OOH photos on social using the hashtag #TheRightSeat.


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