Adrian J Cotterill, Editor-in-Chief
Music made a big apprearance not once but twice last week during #OOHNYC with Vertical Impression releasing a 10-track mixtape entitled ‘Out of Home and Into My Heart’ aimed at extolling the unique virtues of the oldest advertising medium in the world BEFORE the DPAA Video Everywhere Summit and now we have this DOOH OOH Video Everywhere ANTHEM produced and created by Terry Kawaja, Luma Bank which was ‘taped’ at the summit.
Of course, it’s pretty much a tradition these days that Barry Frey and his intrepid team at the DPAA continually help inform, educate and entertain the industry with new initiatives such as this.
As with their Broadway Shows on the global Summit Stage over the past few years this is another first.
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