Williams AV has announced the expansion of its international sales team with the addition of two seasoned AV professionals. Michael Carvosso joins as International Technical Sales Manager for Australia, New Zealand, and Southeast Asia, while Sanjay Kumar has been appointed International Technical Sales Manager for the MENA (Middle East and North Africa) South and East Asia regions.
“We experienced a record year of sales growth in our international markets,” said Per Persson, VP of International Sales and Business Development at Williams AV. “In 2024, we saw explosive growth in Europe, Australia, and the Middle East, highlighting the need to enhance our sales support for customers in these regions. Michael and Sanjay’s extensive experience in the pro AV industry will strengthen our ability to serve these key regions and further drive our expansion. We are thrilled to welcome Michael and Sanjay to our international sales team. They have a proven track record of fostering strong relationships, and their extensive industry experience and ability to bridge technical complexity with client needs will provide our customers with unparalleled support”.
- Michael Carvosso – Int’l Technical Sales Manager | Australia, New Zealand & Southeast Asia. Based in Australia, Carvosso brings more than 25 years of experience in the professional AV industry. His impressive career includes leadership roles at Bose Professional, Australia-based distributor Westan, Philips Electronics, and Avico Electronics. Carvosso’s extensive knowledge of the Australian and Southeast Asian markets makes him a valuable asset in driving regional growth and supporting customer success.
- Sanjay Kumar – Int’l Technical Sales Manager | MENA, South Asia, and East Asia. Based in the United Arab Emirates, Kumar brings over 25 years of expertise in sales and project management within the Middle East and North Africa regions. His career highlights include positions at VDA Telkonet, and Robert Bosch Middle East. Kumar’s deep understanding of the MENA and South and East Asian markets positions him to deliver exceptional technical and consultative support to clients.
Williams AV’s international presence has grown steadily over the past three years, supported by strategic partnerships and the addition of distribution partners worldwide. This momentum underscores the company’s commitment to providing cutting-edge assistive communication solutions and superior customer support across global markets.
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