Adrian J Cotterill, Editor-in-Chief
Nickelytics, the advertising arm of robotics leader Kiwibot, announced today that Eduardo Iniguez is joining the company as its new Chief Executive Officer.
The appointment comes months after Kiwibot acquired Nickelytics, setting the stage for a new era in out-of-home advertising that fuses autonomous delivery robots with cutting-edge digital advertising technology.
Judah Longgrear, former CEO of Nickelytics and Kiwibot, will continue to guide this unified vision as Head of North America for Kiwibot. “Eduardo’s proven operational financial leadership in mobility and aerospace, combined with his experience in scaling high-growth tech companies, makes him the ideal candidate to lead Nickelytics into the future. We are thrilled to have him at the helm as we continue to redefine the Mobility Out of Home Advertising landscape”.
Eduardo, who comes with over 15 years of strategic, operational and financial leadership experience across aerospace, defense, and innovative technology sectors, will spearhead Nickelytics’ mission to redefine the Mobility Out of Home Advertising. By transforming Kiwibot’s fleet of autonomous delivery robots into dynamic digital billboards, Nickelytics is poised to create an unparalleled platform for hyper-local, data-driven, and impactful advertising campaigns.
Before Nickelytics, he served as CEO and Board Member at Getaround, the world’s leading peer to peer connected carsharing platform. There, he successfully scaled operations and restructured its global operations, leading the company to profitable unit economics amid fierce competition. Before Getaround, Eduardo held leadership roles as CEO and CFO at HyreCar, where he led the company’s sale to Getaround. His experience also includes executive positions at AllClear Aerospace & Defense, Verus Aerospace, and Silvus Technologies, underlining his expertise in leading organizations through complex business landscapes.
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