Adrian J Cotterill, Editor-in-Chief
DPAA, the global trade marketing association driving the growth and digitization of out-of-home media, has announced that its next Member Town Hall will be held on March 12 at GroupM Headquarters in New York City.
Notable speakers at the meeting will include Jeanine Poggi, Editor-in-Chief, Ad Age and Doug Zarkin, Author of Moving Your Brand Out of the Friend Zone, and Chief Brand Officer MPRB.
The DPAA Town Hall is a great opportunity to hear from ad leaders and for members to meet, network, and conduct business. The meeting format allows for discussion on key topics of the day, including the growing role of digital out of home advertising and retail media in store, in today’s omnichannel environment.
“DPAA Town Halls are a great way for our members and ad leaders to exchange knowledge, grow their businesses, and build strong ties,” said Barry Frey, President & CEO of DPAA. “Many members of the community come in from out of town and members take the opportunity to host company dinners and team meetings.”
Please contact your DPAA representative for registration information. The townhall is sponsored by Datonics, your OOH audience insights and targeting data provider.
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