oOh!media has made two significant senior executive appointments, appointing Mark Fairhurst as chief revenue officer and Andrew Every as chief strategy and retail media officer.
Having joined oOh! in November 2025 as a revenue advisor, Mark has been acting chief revenue officer since December and brings over 25 years of experience in sales, strategy, and change management.
oOh! CEO Cathy O’Connor told us “It’s my absolute pleasure to announce the appointment of Mark as chief revenue officer. He is a skilled leader with profound Out of Home expertise and extensive experience in media sales, corporate strategy, change management and culture development. Mark has made a significant contribution since joining our business in an acting capacity, as evidenced by our strong Q1 revenue performance which is showing double-digit growth.”
Mark’s extensive career includes leadership roles at key Out of Home industry players including; JCDecaux, Eyecorp, APN Outdoor, Fairfax Media, SBS, and most recently, QMS, where he oversaw significant growth as their chief customer officer.
Mark is responsible for spearheading oOh!’s strategic market share and revenue generation plans as well as overseeing the entire sales, go-to-market, trading and sales operations functions. His appointment is effective immediately.
Andrew Every will take on the new expanded executive role as chief strategy and retail media officer. He joined oOh! 12 months ago from the NRL and has a strong track record in establishing and driving the commercial success of partnerships at the edge of media and technology.
In the new role of chief strategy and retail media officer, Andrew we are told will remain focussed on strategic growth and moving reo forward at pace.
This coincides with the departure of Neil Ackland, who has decided to move on from oOh!, having been a key member of the oOh! executive team since 2019 following the company’s 2016 acquisition of Junkee Media, which he founded.
Commenting on his departure, Cathy O’Connor said “It’s bittersweet to announce Neil will be moving on from oOh!. An entrepreneurial and visionary leader, he’s been clear with me for some time now that his goal is to return to leading a company. As oOh!’s retail media division moves into a new phase of execution – we have agreed now is the right time for him to pursue his next professional chapter outside of oOh!. I thank Neil for his leadership, dedication to his team and for continuing to drive innovation in our business over the years we have worked together. We wish him well in whatever comes next.”
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