DailyDOOH

Adrian J Cotterill, Editor-in-Chief

Infor, a leading enterprise resource planning (ERP) company is a new advertiser to Manchester Airport.

Infor’s campaign at Manchester Airport centres on one of EYE’s showcase formats: the T3 Business Lounge Drum (it’s non-digital but is shown below) – with a cylindrical display area of over 18m, it’s located in the heart of the circular British Airways and Flybe lounges.

The Drum is however supported by a strategically placed lightbox reaching 100% of departing T3 Flyers and has been reinforced recently with a tactical campaign on EYE’s Digital Eyelite Network.

About Infor

Infor provides more than 70,000 customers a better, more collaborative relationship with their business software provider. Infor software is simple to buy, easy to deploy and convenient to manage. It is software created for evolution, not revolution.

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This entry was posted on Friday, April 9th, 2010 at 08:29 @395 and is filed under DailyDOOH Update. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.