GoGo Cast Announce New In-Store Collaboration
Adrian J Cotterill, Editor-in-Chief
GoGo Cast Inc. this week announced an in-store collaboration with Tedeschi Food Shops, Inc., for the use of GoGo Cast’s high definition Go-Screen’s™; expanding the GoGo Cast footprint to over 550 locations.
GoGo Cast’s digital signage and digital merchandising solution will help Tedeschi Food Shops engage their customers with meaningful and informative content we are told,
Based on previous pilots Tedeschi Food Shops is expected to see an increase in sales for products advertised on the screens.
Joe Hamza, Vice President of Sales and Marketing at Tedeschi Food Shops, Inc. told us “We’re excited to be able to communicate with our customers in real-time with current promotions and compelling content. GoGo Cast innovative technology not only helps enhance the overall shopping experience, but it also enables us to engage our customers with targeted messages and relevant information.”
The agreement between GoGo Cast and Tedeschi Food Shops calls for installation of Go-Screen’s™ digital displays in its locations by the end of the third quarter 2010.
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