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The 2010 Gadget Census

Sunnyvale, California-based Retrevo recently released its first two reports from the first Gadget Census looking at gadget ownership across the country and world.

The 2010 Retrevo Gadget Census is believed to be the largest study of people and the consumer electronics they own and use. This census was conducted online from March, 2010, through July, 2010, and received over 7,500 individual responses from Retrevo users distributed across gender, age, and location. Questions were related to the ownership and usage of the following product categories: TVs, computers, cell phones, home theater electronics, cameras and camcorders, and other consumer electronics.

While the reports are lengthy, we’ve found some interesting points to share.

Posted by on 20 August 2010.

Categories: DailyDOOH Update

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