rVue To Announce Deal With al-Qaida
Adrian J Cotterill, Editor-in-Chief
rVue Inc. press releases come thick and fast – sometimes too fast and usually with an ‘importance’ which we think is often beyond their worth. We are struggling here. Folks in the US that we respect tell us completely opposite things.
Jason M Kates, Esq.
For what it’s worth, we think their idea is a GOOD one, however, we don’t see them getting the necessary traction on either the network side OR the advertiser side to make it profitable any time soon.
rVue’s SEC filings for the Three Months Ended June 30, 2010 for example make interesting reading..
Revenue for the period was $154,357, of which $20,480 was from license fees and $133,877 was from network and administrative services. Our license fees consist of initial site fees and monthly fees for the license of certain of our software. Network and administrative revenue consist primarily of recurring fees from three customers to provide services under contracts, two of which run through the end of the year and one of which runs through May 13, 2011. We did not have any advertising related revenue in the quarter.
Our current take is that rVue would do a deal with al-Qaida if it meant a press release (far too many press releases have been forthcoming) so for now though don’t be surprised if we ignore a couple of recent announcements.
There’s a danger we think that rVue Holdings, Inc. (OTC Bulletin Board: RVUE) with a $1 million round of financing funded by institutional investors could start to look like a simple pump and dump.
August 31st, 2010 at 15:14 @676
what a terrible headline that if read by itself it would look as if they are doing business with al-Qaida. Adrian should be repremanded and apologize to rVue and to Jason.
August 31st, 2010 at 16:13 @717
Whoops we obviously hit a nerve with our subject headline – the reference between al-Qaida and rVue Inc. here.
If we have caused any offence to the militant Islamist group al-Qaidi by said association with rVue Inc we apologise to them unreservedly.
August 31st, 2010 at 17:08 @755
Adrian,
It is a bad reference to al-Qaida and rVue Inc. Typically Adrian, you are very good with Daily DOOH and the help it brings to our industry. Mistakes happen at times I guess.
I am with Immersion OOH http://www.immersionooh.com and we are using RVue services and like them big-time. Great people too !!
August 31st, 2010 at 17:45 @781
Adrain,
I’ve come to appreciate your daily blogs and feel up to date by receiving them, but this my friend?
I’ve know Jason Kates for over 7 years and find him to be a stand-up guy who tells the truth and does what he says. Also, this rVue platform is groundbreaking promoting great interaction between our agency relationships, the networks we represent and the planning/buying process. AND, we’re an aggregator!
More importantly though, The headline A. Whoa. Emotions are still very raw here in the US, Adrian and I suspect probably in England as well. Seeing that your blog floats into New York was probably not the greatest idea. I’ve spoken to several agencies this morning that are comparing you to Rushdie.
Also, keep this in mind. If Tracy Locke and OOH Pitch has joined rVue with OMG and perhaps Starcom on the immediate horizon, who really is going to lose credibility at the end of the day. I’m just spitballing here.
August 31st, 2010 at 18:39 @819
Adrian,
Thanks for all your hard work and the insight you’ve given me and my staff; quite informative. I actually had to read this article three times to make sure I wasn’t getting punked somewhere between the lines though. Not sure what Jason or rVue has done to you, but I think you may have misjudged this one.
I had the privilege of meeting with Jason and his wonderful staff a while back. Couldn’t have met a more stand up and straight forward guy. After personally seeing the rVue platform in motion and learning how to implement it and teach my staff to use it as well, I, along with our CEO, gave it our full endorsement. This system revolutionizes the way DOOH will be viewed, marketed, purchased, and monitored for stability in the industry.
August 31st, 2010 at 19:22 @849
Adrian,
As a fellow Brit, I am well accustomed to cynically inclined journalists. I am normally a fan of your pithy writing, but I think this was post was made in poor judgement and deserves an unsarcastic public apology.
August 31st, 2010 at 21:53 @953
Apoligize to Al-Qaida. I cant wait to send that e-mail to the Wall Street Journal. You think that rVue is worse that Al-Qaida? You’re nuts!!!
September 1st, 2010 at 17:19 @763
I’m sure he means apologize to rVue.
September 1st, 2010 at 18:37 @817
I don’t think he meant rVue. I like his articles. However, I have very emotional feelings attached with 9/11. What could RVue have done to Adrian that would make him write that?
September 2nd, 2010 at 22:48 @991
Clearly the writer has some issues to resolve from his childhood.