DailyDOOH

Adrian J Cotterill, Editor-in-Chief

Devang Raiyani in Bombay, India has written this excellent treatise on the “Myth of the Captive Audience”

http://impulseeconomy.blogspot.com/part-1

http://impulseeconomy.blogspot.com/part-2

It’s Paco Underhill in style and sense!!! Well worth a read

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This entry was posted on Sunday, October 7th, 2007 at 17:11 @757 and is filed under Scuttlebut. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.