Adrian J Cotterill, Editor-in-Chief
What will it be for you then? The blissful ignorance of illusion (that’s the blue pill) or embracing the sometimes painful truth of reality (that’s the red pill).
ISE’s official promotional video (shown below) may go down well (no pun intended) with #avtweeps AND we personally loved it…
As Morpheus said “This is your last chance. After this, there is no turning back. You take the blue pill – the story ends, you wake up in your bed and believe whatever you want to believe. You take the red pill – you stay in Wonderland and I show you how deep the rabbit-hole goes.”
For ‘wonderland’ perhaps read ‘Amsterdam’ although as author Jake Horsley (‘Matrix Warrior: Being the One’) compares the red pill to LSD perhaps that’s not such a good analogy 😉 either way the call to action is there – get yourself to Amsterdam for #ISEUROPE !!
Follow DailyDOOH