Scala Hires Imperative Group To Help With PR And Marketing
This can only be a good thing for Scala and the industry in general as word comes to us that they have hired Chris Heap and co. at his Imperative Group to “develop and promote the many high profile programmes at SCALA”
We believe that this will mean, more relevance and more context output from Scala and lot more “information-rich communications to the marketplace henceforth”
We’ll have more on this story later in the week.
October 20th, 2008 at 20:28 @894
Chris,
Thanks for the note. We’re excited to work with Imperative Group.