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Adrian J Cotterill, Editor-in-Chief
The folks over at Street Broadcast are possibly the most aggressive (in the nicest possible way) user of Direct Mail in order to promote their screen network offering.
What I especially like about their electronic email communications is their cleverness in thinking up tag lines and hooks to get brands, ad agencies, media buyers and planners etc. interested in what they have to offer.Attached is their latest promotion for festive season shoppers.
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