DailyDOOH



« | »

#ISE2012 Mitsubishi Hall 2 A24

Mitsubishi Electric’s Diamond Vision OLED screen was voted the Most Innovative Commercial Display at the InAVate Awards held at ISE last year – look I even presented them with the award! but have they moved on in the 12 months since then?

Seems to us that they might be wheeling out the same old OLED display at #ISE2012 year after year if the latest press release received by them is to be believed.

Despite again being billed as a solution that “can be assembled in virtually any configuration to create screens of any shape or size” it looks unfortunately like visitors to Amsterdam will get more of the same.

Mitsubishi intends we understand from the press release to “demonstrate the unique versatility of the Diamond Vision OLED screen by recreating a section of the Miraikan globe on its stand”

That’s the globe we saw last year and whilst the globe is 3 metres across and the screen is fully curved in three dimensions (and doesn’t look half bad) there is a lot more that could be done with OLED in terms of shape than this.

Let’s hope Mitsubishi have something else up their sleeve they are not telling us about.

Posted by on 24 January 2012.

Categories: Scuttlebut

0 Responses

Leave a Reply

 

« | »




Recent Posts


Pages



About DailyDOOH

DailyDOOH is put together by a dedicated team of journalists and some of the best world wide contributors in the industry with a lot of help from our own R&D folks. Our Target Audience is very much Media Owners, Media Planners, Media Buyers, Brands, Advertising Agencies, Content Agencies, VCs, Retailers, Corporate and Retail Investors. As […]more →