Gail Chiasson, North American Editor
Honda’s Ferris Bueller TV spot for the re-designed CR-V, with Matthew Broderick reprising his famous role from the 1986 classic, Ferris Bueller’s Day Off, was one of the Super Bowl’s most popular commercials.
In an exclusive ‘Akoo Scoop’ segment currently airing across 165 U.S. malls, Chicago-based AkooTV uses its dual HDTV screen configuration to run the ad side-by-side with matching clips from the original film. The humorous result adds an extra dimension to the ad and is increasing viewer engagement.
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