Europe’s Largest Specialist AV Distributor Chooses signagelive

Chris Sheldrake

If you are going to sign up distributors and resellers you may as well sign up big ones. It was announced last last week that Midwich, described as ‘Europe’s largest, award-winning, specialist AV distributor*’ has struck a distribution deal with signagelive.

Lee Baker, business manager for large format displays at Midwich, told us “Software as a service can be a real money-spinner for resellers because it gives them the opportunity to transition into a lucrative long-term support contract”

Under the terms of the deal, signagelive will be distributed by Midwich and its sister companies, True Colours Distribution and Owl Visual Systems.

Jason Cremins, CEO of Remote Media Limited, the company behind signagelive, told us “We are delighted to secure the distribution services of Midwich. Our signagelive software is compatible with Samsung and NEC displays and Midwich is the leading distributor for both brands”

signagelive have of course announced related deals with Samsung in the UK last year and it can only be a matter of time before we see similar deals in continental Europe.

About Midwich Limited

Midwich is the UK’s leading trade-only distributor of AV, IT and consumer electronics technology products.

* Recent Accolades and Awards: Midwich was named ‘AV Distributor of the Year’ at the AV Awards in 2003, 2006 and 2008, ‘Specialist Distributor of the Year’ at the Channel Awards in 2004, 2005, 2006, 2007 and 2008 and ‘AV Distributor of the Year’ at the Microscope Awards for Channel Excellence 2007 and 2008.


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