#2013SignExpo Scala’s Role Following The FASTSIGNS Deal

Following the news at #2013SignExpo that Signagelive had signed on as a Samsung and N. Glantz & Son partner in the FASTSIGNS/N. Glantz/Samsung deal, people were wondering where Scala, a Samsung partner, fits in the deal, as it has long been FASTSIGNS partner.

”No worres, FASTSIGNS has assured us that we are definitely its partner, and it is buying exclusively from us,” Mark Brady, senior director of strategic alliances at Scala, told us. “Because of FASTSIGNS close relationship with N. Glantz, and N. Glantz’s push to get into the digital space, we’re looking to see a relationship to tie this all together, too.”

So it looks as if Scala and Signagelive, both Samsung partners, will both be courting Glantz, the 107-year-old company believed to be the largest distributor of static signs across the U.S.. However, with Signagelive already signing on as a partner, it looks like it may have the upper hand with Glantz in a bundle with Samsung screens and Signagelive software.

However, GLantz Digital Signage also works with Capital Networks and MagicInfo-i (Samsung Digital signage software) as software partners, as well.

Dennis Wells, executive director of business development for Glantz, also pointed out that, along with Samsung and new partner Signagelive, it also partners with rp Visual Solutions for hardware, Hiperwall that straddles the line between flat panels and hardware, and Saddle Ranch Productions for content creation.

So it looks as if Glantz is open to adding partners if it feels they offer its clients the best solution. With its size and history, and with it now promoting itself as a Value Added Distributor for Digital Signage, we may now well be seeing an interesting new player in the digital space.

And, by the way, we were slightly amused but impressed with the speed with which Harry Horn, Scala vice-president marketing, issued a statement about Scala’s new version of its software, called ScalaEnterprise, presumably to deflect any gossip about the FASTSIGNS announcement.

ScalaEnterprise includes many new features and improvements, including: supporting more drag-and-drop capabilities; adding HTML5 and Android player support, enabling the use of interactive features on mobile devices to engage with retail and corporate communications audiences; offering a plug and play all- in-one solution for digital signage users, without the need for an external signage player device.

“Through the cooperation with Samsung, users can benefit from the power of the Scala software engine to drive content on the Samsung Smart Signage Platform, which is on board of the high industry grade displays of Samsung,” said Horn.

Posted by Gail Chiasson on 8 April 2013.

Categories: DailyDOOH Update

One Response

1. How many more vendor names could Glantz throw on the table in order to make it clear they have neither loyalty nor preference? They will all fight (cut price) over demand that may or may not even be there, and in at least one case, the support requirements just might stretch the limits of a nonexistent staff. And as predicted quite a way back, Samsung will swoop in by bundling MagicInfo for SoC and seal the deal. Thanks for the demos, partners!

   by Judas Iago on Apr 8, 2013 at 19:25 @850

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