Gail Chiasson, North American Editor
Stayhealthy Inc., Monrovia, California-based health solutions provider, has selected BroadSign International LLC, Montreal, as its digital signage software provider for deployment of its network of HealthCENTER kiosks across the U.S..
The initial, completed deployment of approximately 2,000 kiosks includes Kroger grocery stores, where the self-service, health screening kiosks are situated in waiting areas of in-store pharmacies. The plug-and-play kiosks are FDA-cleared and offer convenient, easy-to-use, clinical-grade health screenings.
Consumers can measure key health indicators including blood pressure, heart rate, total body weight, total body composition (lean mass, body fat, hydration index), vision (color blindness) and BMI. Consumers may also upload personal blood glucose meter and activity monitor data to track their personal results over time to assist in improving their health.
Stayhealthy’s new generation of health screening kiosks are believed to be the nation’s first and currently only available platform that connects health screening kiosks with Class II medical devices and digital activity monitors, united by a secure, HIPAA-compliant online portal installed in over 3,000 professional, medical offices involved in wellness and weight loss programs around the world.
The deployment of the Stayhealthy HealthCENTER Kiosk Network offers consumers the convenience of accurate, self-service measuring of key health indicators at no charge as they shop. Users may also register at the kiosk and receive access to their own personal, Stayhealthy online health record account (Stayhealthy Dashboard) to automatically track and monitor their results from any web access location, 24/7.
“Access to affordable healthcare remaining a challenge for a large portion of the population,” says John Collins, CEO, Stayhealthy, “Stayhealthy is addressing the need by offering an easy-to-use and convenient solution to empower and engage consumers to securely and accurately measure and monitor key health indicators to improve their health.”
On engaging BroadSign as its premier platform provider to manage both its rapid content deployment and complex network operations, Collins says, “We appreciate that BroadSign brings robust functionality, flexibility and support to Stayhealthy’s HealthCENTER Kiosk Network.”
Stayhealthy’s primary mission is to increase consumer access to convenient and accurate health screenings and solutions. Employers, provider groups and public health organizations share a vested interest in connecting with these communities. The Stayhealthy network of health screening kiosks will be funded in part by revenues received from digital advertising and health-related messaging played on the touchscreen and, optional, 32-inch HD LCD display while consumers wait between health screenings. This dwell time offers opportunities for marketers, especially those in health categories, to participate.
Skip Beloff, BroadSign’s vice president of sales, says, “Our track record demonstrates that BroadSign is a safe bet when it comes to network uptime, maximum automation and the ability to expand networks efficiently and effectively.”
We understand that the Initial deployment across all Kroger stores with pharmacies is to be followed by expansion to other major retail chains.
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