SoloHealth To Promote New Healthcare Insurance Marketplace
Gail Chiasson, North American Editor
Atlanta-based SoloHealth and the U.S. Department of Health & Human Services have co-partnered to help promote awareness and information about the new Health Insurance Marketplace and HealthCare.gov.
The educational content began running last week across SoloHealth’s network of more than 3,200 consumer digital kiosks located in select Walmart, Sam’s Club and Safeway stores across the the U.S.. The SoloHealth Stations average more than 130,000 consumers per day, each spending approximately 4.5 minutes per session. To date, the Stations have garnered more than 30 million consumer engagements.
“Champion organizations, like SoloHealth, are already serving people and are a trusted source of information in communities across the county,” says Julie Bataille, Centers for Medicare and Medicaid Director of Communications. “These organizations are natural places for people to learn about the Marketplace, and we want to make sure that they have access to the tools and information to respond to people who want to sign up and enroll for coverage on October 1.”
The kiosk screens help share informative and valuable information about the upcoming Healthcare Insurance Marketplace so consumers understand their options and can take action.
“Our SoloHealth Stations are a prime vehicle to reach and engage with consumers when health is top-of-mind,” says Bart Foster, CEO and founder of SoloHealth. “We are connecting daily with the target audience at high-traffic retail locations where they are frequenting and getting high engagement results.”
The SoloHealth Station, an FDA-cleared, HIPAA compliant and patented technology, provides consumers with a digital, self-service healthcare platform that includes free health and wellness services, biometric screenings, health risk assessments and information. Each kiosk delivers marketing and educational content via onscreen interaction, banners, videos and digital signage.
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