Net Display Systems (NDS) has announced that the latest update of their out-of-the-box PADS4 digital signage software includes the Quividi Automated Audience Measurement data provider.
This update empowers thousands of PADS4 users to connect with the most deployed platform for audience measurement into their current signage network.
Willie-Jan Bons, CEO at NDS said “We are thrilled to have enriched our PADS4 software with the integration of Quividi’s audience measurement software. This partnership enables us to offer our customers an effective solution for displaying relevant content based on accurate audience data such as age, gender, attention time and distance.”
By adding the Quividi data connector to the PADS4 digital signage software, NDS provides a strong retail solution to display relevant content that instantly adapts to the in-store audience. It helps store owners influence purchase decision making and enhance shopper engagement.
Oliver Duizabo, Co-founder and CEO at Quividi told us “The key feature of the PADS-Quividi integration resides in the possibility to trigger tailor-made content for a specific audience in front of your displays, in real-time. It is, to date, one of the most complete integration on the market, as it leverages the whole range of real-time data generated by Quividi. For instance, you could get PADS to react to an adult women approaching the screen and being around for more than 5 seconds.”
The solution respects user privacy, as it never records any images nor any personal data.
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