MTA RFI (Content Management Systems)
New York’s MTA (Metropolitan Transportation Authority) is seeking information from firms with expertise in content management systems (CMS) for digital advertising.
This information will be used as part of the MTA’s evaluation of the optimal software package for delivery of advertising content and agency messaging to all digital advertising screens within the MTA network.
The MTA’s ultimate goal is to implement a CMS software and hardware system solution that will future-proof the MTA’s digital network and create infrastructure for maximizing long-term advertising revenues.
Through this Request for Information (RFI), the MTA seeks to identify proven CMS software and the existing and planned functionalities of each CMS software product.
Copies of the Request For Information (RFI 14307) can be obtained by e-mailing ykonoval@mtabsc.org and online here.
The RFI will be available on or about September 3, 2014.
The RFI is due September 17, 2014.
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