DailyDOOH

Rai, the Italian state owned public service broadcaster controlled by the Italian Ministry of Economy and Finance looks like it is attempting to earn money from the Digital Signage market. Many digital screen network operators recently received a request to apply a particular tax on each screen they have installed in public spaces. It’s around […]

‘The Night of Museums’ returns this year to Cremona – it’s a cultural event organized by Italian museums and cultural institutions to celebrate art and tradition. The common thread this year is the work of Italian artist Michelangelo Merisi da Caravaggio (29 September 1571 – 18 July 1610)– on the fourth centenary of his death. […]

The official announcement talked about price and performance but we wanted to know more than that. The way I see it is more Italian fantasy meets concrete business vision… Fabrizio Del Maffeo, Europe Business Development Manager for Advantech’s Digital Signage Division told me this week “signagelive is a user friendly, simple, complete and powerful software […]

Edisonweb, the Italian software house which develops the digital signage platform Web Signage adds to the various solutions and tools it currently offers a new iPhone application making it possible to monitor the status of each player within the mobile digital signage network. For each player it is possible to visualize the updated status, a […]

Another face recognition, automated audience measurement system, this time made in Italy and a spin off from the Politecnico di Milano. Like others, it works by outlining the faces and analyzing the physical features, Its purpose is squarely to supply statistical and contextual data which might be useful for aiming marketing strategies and advertising ‘custom-made’ […]

Here in Italy there are so many rumors around a possibile agreement between Carrefour and an Italian satellite operator (with regard digital signage and Instore Radio). Nothing officially confirmed as usual. In the past they (Carrefour) put together a very professional and detailed tender but the result was so strange – nothing happened 😉 Personally […]

Italian petrol company API-IP has just launched a new digital signage network inside 40 of its ‘Festival’ Coffee shops in petrol stations. The network was put together using the Italian made Ech(o) Solution. The network should reach 100,000 contacts every day. It’s managed by the Italian AB Associated Agency.

I was delighted to see this week one tweet from Jason Cremins, CEO of SignageLive about their Unbranded offer! … In addition to our free co-branded signagelive offering for reseller and partners, we now offer a full unbranded signagelive solution for major companies looking to enter the digital signage sector with their own branded offering. […]

Mediaset, the biggest italian private television group used XuniPlay, the Digital Signage platform created from FabbricaDigitale to manage their online channel where they basically re-purpose all the shows broadcast previously on the television. Mediaset chose the latest version of XuniPlay we believe “for the full and complete support of ;Microsoft Smooth Streaming; technologies” and ‘Microsoft […]

The Italian based Digital Signage provider InPlace has launched a somewhat new approach in order to serve all of the (potential) brands that may want to start their own digital signage network with a small number of installation. This so called ‘Temporary DS’ offering was announced by the CEO Alberto Coehn during last week’s Digital […]