DailyDOOH

Talon, the leading independent global Out of Home (OOH) agency, this week unveiled its complete global management team, marking a significant step under the leadership of Global CEO, Sue Frogley, appointed back in June 2024. The newly established team combines strategic new external hires and internal moves designed to accelerate Talon’s global expansion and deliver […]

The Canadian Out-of-Home Marketing and Measurement Bureau (COMMB) has announced a milestone of measuring all major out-of-home advertising residential and commercial elevator networks within the Canadian OOH industry. Vertical Impression is the most recent out-of-home media owner with office and residential elevator networks to become a member of COMMB. With their network of 2,221 screens […]

Industry veteran and all round super nice guy Joel Martin has joined experiHAUS as their new Chief Media Sales Officer. experiHAUS combines the world of CTV and DOOH in one platform that they say will be revolutionizing guest experiences in hotels and short term rentals all over the world. The platform works with the top […]

Here is a comprehensive list of networking events taking place in Barcelona during #ISE2025. Some of the events are invite only and / or require registration and of course many are already SOLD OUT. Please contact the organisers if in any doubt. Monday February 3, 2025 ISE 2025 Sixteen:Nine Digital Signage Mixer Registration can be […]

Route, the official source of UK Out of Home audience data since 2013, has this week announced that it has appointed Ipsos and Adwanted to collect, process and output audience data for the UK’s OOH medium. The move follows a 24-month tender process and features an innovative collaboration, demonstrating Route’s commitment to measure and report […]

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today has announced that February’s DPAA Research & Tech webinar will take a look at header bidding and DOOH. Header bidding revolutionized display and video programmatic advertising, helping publishers increase yield and maximize revenue. The header bidding revolution is coming to […]

AdOmni, a leading global digital-first advertising platform and service, has announced enhanced video advertising capabilities with its new program — Smart Video Everywhere. In an era of fragmented media consumption and scattered consumer attention, the AdOmni Ads Platform now enables brands to seamlessly reach audiences throughout their daily journey — from premium in-home streaming on […]

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today, published this recap of their highly successful Curated Member Experiences at #CES2025. We publish it in full below… The multi-day Experience included interactive, private audience fireside chats with leading brands and agencies, Out of Home industry members opening dinner, VIP […]

Private equity firm Naxicap has acquired VuWall. You may remember that Naxicap acquired Guntermann & Drunck (G&D) back in 2020 and (then) Tritec Electronic in 2022 so is now basically adding VuWall to its portfolio. As part of this new collaboration, Thorsten Lipp, CEO of G&D, will now also serve as the CEO of VuWall. […]

SheerLuxe, a UK premier luxury lifestyle brand, has announced a new partnership with C-Screens to bring SheerLuxe’s engaging, premium content to C-Screens’ high-traffic retail locations across the UK. The collaboration will see SheerLuxe’s curated editorial and video content showcased on C-Screens’ large-format screens, offering an immersive and visually striking experience for shoppers in key retail […]