DailyDOOH

JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, has announce that following a competitive tender, its Swedish company JCDecaux Sweden AB has been awarded both the Stockholm bus shelter and the largest central subway stations advertising contracts by the Greater Stockholm Public Transport Authority (SL) for seven years with the possibility […]

Vistar Media have put together what they describe as ‘The Ultimate Guide to Digital Out of Home‘. In what is often perceived as today’s digital-first world, it’s easy to forget the power of ‘physical’ advertising but we all know that OOH advertising is experiencing a renaissance, driven by advancements in technology and a growing consumer […]

If you have been luckily enough to be invited to one of the DPAA exclusive, invite only dinners on the first evening of #OOHNYC then you would have been sharing bread (and wine) with the likes of Jeff’s half brother, namely Mark Bezos, space tourist, a volunteer fire fighter, and former advertising executive; well known […]

The UK’s fastest growing shot brand brought its Endless Pink Summer campaign to an end with the inaugural Tequila Rose Pink Gala. Hosted by Loose Women star GK Barry with a special guest set by DJ Joel Corry, the experiential gala in Manchester last week on September 19 was attended by over 250 guests, ranging […]

The Out of Home Advertising Association of America (OAAA) has announced the launch of its latest awareness campaign aimed at increasing consideration for Programmatic Out of Home advertising. The campaign, centered around AdExchanger’s Programmatic I/O event at the Marriott Marquis Times Square from September 22-25, seeks to showcase the unmatched flexibility, scalability, and targeting capabilities […]

It appears that in the UK the festive season starts early on Spotify with streamers, so we are told, turning up the festive tracks as early as September. “We’re thrilled to launch Spotify Advertising’s first-ever OOH campaign in the UK to educate marketers around how the festive season starts early on the platform,” said Ed […]

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the Omnichannel mix has announced that Back To The Future The Musical will perform at the Video Everywhere Summit on October 15 at Pier 60 in Chelsea Piers. For more information on the DPAA Global Summit […]

Join VIOOH in person at Frameless, Marble Arch, London as they discuss the key findings of their latest State of the Nation UK report, where they surveyed advertisers and agencies to gain insights into the current state of programmatic DOOH. Thursday, 26 September 08:30 AM – 11:00 AM Frameless, 6 Marble Arch, London W1H 7AP […]

Since 2000, The Out of Home Advertising Association of America (OAAA) has celebrated innovative out of home campaigns through the annual OOH Media Plan Awards, highlighting the critical importance of media planning in creating impactful and successful OOH strategies. The 2024 jury features eight distinguished leaders from advertising, media, marketing, and branding, all of whom […]

September is Hispanic Heritage Month, and to celebrate, Clear Channel Outdoor is turning the spotlight on the cultural, economic and socio-political contributions Hispanic Americans have made to advance their nation and the world. The National Archives selected ‘Pioneers of Change: Shaping the Future Together’ as the 2024 theme for Hispanic Heritage Month. As Clear Channel […]