DailyDOOH

UK Yorkshire based outdoor advertising company CP Media has agreed a deal with its joint venture partner Lamppost Banners which will see it acquire the remaining 55% of the business. Established more than 10 years ago, the joint venture has seen Lamppost Banners business double in size in the last two years, driven by the […]

For more than 50 years, CES has been the stage where technology’s future comes to life, fostering creativity, partnerships, innovation and breaking news! This year, they have some news of their own as on August 28, they are updating the CTA and CES logos, marking a significant milestone for the association and the world’s most […]

VIOOH has announced a new nationwide programmatic media owner partnership in the US, collaborating with Intersection, a leading experience-driven out-of-home media and technology company with audiences across top US cities. Operating in New York, Chicago, Philadelphia and other major US cities, Intersection supplies coverage across thousands of digital screens strategically placed in high density areas, […]

As part of blowUP media’s sustainability pledge, a key focus area was to install the UK’s first dedicated and permanent Vertical Garden advertising space. The ambition was to ensure this groundbreaking sustainable site was in an area of high pollution, where the impact of a vertical garden would be greatest. Among the most polluted areas […]

Worldcom OOH has announced the achievement of BIPOC (Black, Indigenous, and People of Color) and DEI (Diversity, Equity, and Inclusion) Workplace certifications. We are told that these certifications highlight the company’s commitment to fostering an inclusive and diverse work environment, not only within the organization but also in its impact on the communities it serves. […]

The latest white paper from Placer.ai, the most advanced #locationanalytics platform for anyone with a stake in the physical world, explores the brick-and-mortar potential of Costco’s and Wawa’s new retail media networks. The report ‘Advantages of New Players in the Retail Media Space’ details… Key advantages Costco and Wawa bring to the retail media table. […]

ChargePoint (NYSE:CHPT) and LG Electronics (LG) have formed a strategic partnership to leverage their respective strengths for future innovations in EV charging. The first output of this relationship will be commercial charging solutions that encompass ChargePoint’s industry-leading charger management software and LG’s advanced EV charging hardware, with deliveries expected to begin later this summer. “LG […]

JCDecaux SE (Euronext Paris: DEC) has announced that its carbon reduction trajectory has been approved by the Science Based Targets initiative (SBTi). Known as the “Corporate Net Zero norm”, this climate action organisation supports companies worldwide in their reduction of greenhouse gas (GHG) emissions and their decarbonisation via a methodology consistent with the IPCC’s recommendations. […]

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the Omnichannel mix, has unveiled its newest study on the state of the marketplace.  The “DPAA 2024 Omnichannel Decision-Makers Study” was conducted by Advertiser Perceptions, the leader in providing research-based strategic market intelligence to the complex […]

Thanks to Screenfeed – The Digital Content Store, between now and July 26, a live countdown will build anticipation ahead of the 2024 Summer Olympics, officially the Games of the XXXIII Olympiad and officially branded as Paris 2024. Once the games begin, you will be able to keep audiences returning to screens with increasing medal […]