DailyDOOH

Just one year after entering the UK market, Displayce has won the ‘Best Use of Digital Out-Of-Home Technology’ award at The Wires Awards 2024 by Exchange Wire. This recognition highlights the excellence of the campaign executed for Dell in collaboration with VIOOH and Locala. The Wires Awards has become a flagship event in the adtech […]

Marino Cipolletta has joined Taptap Digital hires as VP Business Development to drive growth in the Italian market. We understand that he will focus on leading business growth and expanding advertiser and agency relationships to further accelerate expansion plans in Italy With over 20 years of industry experience, Marino brings extensive commercial adtech experience having […]

Blink Charging Co. (NASDAQ: BLNK) has announced the establishment of a Special Purpose Vehicle (SPV) aimed at enhancing EV charging infrastructure in the UK and beyond. This innovative initiative, spearheaded by Blink, will facilitate deploying significant funding to support the growth of the EV sector’s owner-operator model. Blink has engaged Axxeltrova, a private equity firm […]

Gatorade has announced the launch of a generative AI-powered design experience on its Gatorade iD free membership platform. In partnership with Adobe Firefly, Adobe’s family of creative generative AI models that is safe for commercial use, the new customizer tool allows athletes to express their unique styles and interests through nearly endless personalization possibilities on […]

Described as an AdTech startup, Stic this week launched what they describe as an innovative platform that turns ordinary vehicles into mobile billboards. We are told that with participating brand partner Aflac, the platform offers a fresh take on traditional car advertising, offering a new approach to OOH ads while also providing drivers with a […]

International leaders, innovators, and experts will gather once again in Prague for the fourth edition of the global student technology conference, Future Port Youth, taking place on November 14 at the newly renovated Nova Spirala building at the Výstaviště Exhibition Grounds. The speakers’ presentations will be packed with insights on the boundless potential of exponential […]

VIOOH has announced its full year emissions intensity (an objective measure of carbon efficiency) for 2023, which was below 0.35 grams CO2e per ad impression. Working with its sustainability partner Cedara, the Carbon Intelligence Platform and a supporter of Ad Net Zero, the 2023 calculations aligned with the new Ad Net Zero Global Media Sustainability […]

Primedia Outdoor has announced that its digital out-of-home inventory has been independently verified by Seedooh, a globally recognized leader in media verification, for over a year. Genevieve Coward, marketing and revenue growth executive at Primedia Outdoor told us “At Primedia Outdoor, we are dedicated to delivering transparent and reliable media solutions to our clients. Our […]

Haleon (LSE / NYSE: HLN), a global leader in consumer healthcare, has chosen Vistar Media as its preferred partner for programmatic OOH across all key markets. Via this partnership, Vistar will collaborate with Publicis, Haleon’s media agency, to power OOH campaigns worldwide—leveraging Vistar’s advanced technology to maximize impact and media efficiency. As a globally renowned […]

The Consumer Technology Association (CTA), owner and producer of #CES2025 is introducing the CES Creator Space this year. This innovative space is designed to empower the diverse community of content creators and media who attend the show. CES Creator Space will provide tools and workspaces for storytellers to produce compelling content for many platforms and […]