Author Archive

Programmatic Guaranteed @PlaceExchange Expansion

Tuesday, April 8th, 2025

Adrian J Cotterill, Editor-in-Chief

Place Exchange, the leading independent supply-side platform (SSP) for programmatic Digital Out of Home this week announced the expansion of its Programmatic Guaranteed offering, supporting guaranteed deals between buyers and sellers for DOOH inventory. The vast majority of DOOH transactions today occur via direct sales between media owners and buyers. Such direct transactions, often for […]

Captivate Partners with VIOOH

Tuesday, April 8th, 2025

Adrian J Cotterill, Editor-in-Chief

Captivate, North America’s leading digital out of home video network, this week announced a new partnership with VIOOH, a premium DOOH supply-side platform, expanding its footprint across the US and Canada. “VIOOH’s real-time trading across programmatic DOOH continues to go from strength-to- strength – and this new partnership is an exciting new opportunity for both […]

Natalie Woodall Appointed Pixel Inspiration MD

Friday, April 4th, 2025

Adrian J Cotterill, Editor-in-Chief

Natalie Woodall has been appointed new Managing Director at Pixel Inspiration as current incumbent, all round nice guy, creative thinker, famed musician and industry veteran Nikk Smith steps back (a little) at our favourite digital signage agency to take on the role of Sales Director. Nikk told us earlier this week “A big day for […]

#InfoComm25 @UniversalORL After Hours Night

Thursday, April 3rd, 2025

Adrian J Cotterill, Editor-in-Chief

There is an after-hours park event at Universal Studios Florida at #InfoComm25 where the show organisers are inviting their community to celebrate with an exclusive park experience. The night includes after 17:00 admission into Universal Studios and a USD 25 food and beverage gift card. The itineray for Tuesday June 10, 2025 is as follows:- […]

#InfoComm25 Spotlight Stage

Thursday, April 3rd, 2025

Adrian J Cotterill, Editor-in-Chief

New for #InfoComm25 this year is the Spotlight Stage, a dedicated space for attendees to gather around the fastest-growing solution areas in pro AV, including broadcast AV, digital signage, and more. This spot on the show floor will feature both a stage and networking space, providing a forum for in-depth conversations and connections between attendees […]

If It’s Enabled By #ProAV It’s At #InfoComm25

Thursday, April 3rd, 2025

Adrian J Cotterill, Editor-in-Chief

This year it is the turn of Orlando, Florida to host the largest professional audiovisual (AV) trade show and conference in North America. David Labuskes, CTS, CAE, RCDD, Chief Executive Officer of AVIXA, producer of InfoComm said “The pro AV industry is a thriving world – representing USD 325 billion and expected to add nearly […]

Brand Perceptions of #DOOH Show Omnichannel Opportunity

Wednesday, April 2nd, 2025

Adrian J Cotterill, Editor-in-Chief

DPAA, the global trade marketing association, driving the growth and digitisation of out-of-home (OOH) media and its growing role in the Omnichannel mix, announced this week the findings from its first study of UK brands’ perceptions of the growing industry. The ‘DPAA UK Omnichannel Decision Makers Study‘ sponsored by DPAA member Alight Media and conducted […]

New KEVANI ‘K-Town Duet’ For Koreatown in LA

Wednesday, April 2nd, 2025

Adrian J Cotterill, Editor-in-Chief

KEVANI, Inc. has signed a multi-year media sales agreement for a set of advertising assets located in Los Angeles’ iconic Koreatown. A trendy district famous for its vibrant cultural scene, popular restaurants, and entertainment hotspots, the displays offer brands an opportunity to connect with locals and visitors in a highly sought-after market. Branded by KEVANI […]

Unique X Cinema Industry Partnership w/ @PlaceExchange

Wednesday, April 2nd, 2025

Adrian J Cotterill, Editor-in-Chief

Unique X, a global leader in cinema solutions, has announced, what they say is a groundbreaking partnership with Place Exchange. This collaboration introduces the first true programmatic advertising solution purpose-built for the cinema industry, revolutionizing the way cinema advertising is bought and sold.

CP Media Acquires Keegan Ford Sponsorship

Wednesday, April 2nd, 2025

Adrian J Cotterill, Editor-in-Chief

One of the fastest growing outdoor media companies in the UK, CP Media, has acquired long established Hastings based Keegan Ford Sponsorship Limited, expanding its portfolio in local authority sponsorship. Mike Brennan, CEO of CP Media (shown to the right here) told us “We’re growing well organically so we are very discerning about acquisitions. The […]

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