Author Archive
Friday, December 8th, 2023
Adrian J Cotterill, Editor-in-Chief
As part of its global expansion and the consolidation of its operations in Europe, Worldcom OOH has announced the addition of Oliver Ash as the Head of Sales UK and Netherlands for Worldcom OOH at its business center in London. He will report to Samantha Lambe, Chief Revenue Officer, to support their European development. He […]
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Thursday, December 7th, 2023
Adrian J Cotterill, Editor-in-Chief
Hivestack has announced the launch of its operations in Sweden. Now for the first time, brands, agencies, omnichannel DSPs and media owners – both in the country and globally – can access the Hivestack platform and suite of solutions to plan, activate, measure and drive revenue from programmatic DOOH campaigns in Sweden. To coincide with […]
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Thursday, December 7th, 2023
Adrian J Cotterill, Editor-in-Chief
The Out of Home Advertising Association of America (OAAA), the leading trade group representing the entire US out of home (OOH) advertising industry, this week announced the winners of its annual OOH Media Plan Awards at the Ad Club’s 16th annual Out-of-Home: Now event in New York. This year’s OOH Media Plan of the Year went […]
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Thursday, December 7th, 2023
Adrian J Cotterill, Editor-in-Chief
What’s Trending, a leading media brand and publisher offering the latest in pop culture and trending news, has teamed up with GSTV, acTVe, Haystack News and ReachTV in the next phase of its ever-growing expansion in digital-out-of-home and free ad-supported streaming TV (FAST TV) distribution. What’s Trending, founded back in 2011 by tech and innovation […]
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Tuesday, December 5th, 2023
Adrian J Cotterill, Editor-in-Chief
Following a competitive tender, Pikasso Jordan has successfully renewed and extended its advertising concession with The Abdali District marking a significant commitment to an enduring partnership for the next 10 years. The Abdali District’s exclusive concession comprises of three Parts: The Boulevard a pedestrian spine of 370 meters surrounded by hotels, cafes, restaurants, shops and […]
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Tuesday, December 5th, 2023
Adrian J Cotterill, Editor-in-Chief
Limited Space co-founders Matt Gordon and Samantha Sida have secured a multi-million pound investment deal from DVC Capital (and existing investors) for the growth and scaling of Limited Space, the Retail & Lifestyle Out-Of-Home media company they founded. Limited Space currently owns and operates high impact advertising space within over 70 of the UKs most […]
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Sunday, December 3rd, 2023
Adrian J Cotterill, Editor-in-Chief
This week, the DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today and its growing role in the omnichannel mix, has its holiday party. A DPAA member tradition, the event being held in New York offers members a chance to make plans for 2024 and review the year. Barry […]
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Sunday, December 3rd, 2023
Adrian J Cotterill, Editor-in-Chief
Magnetic 3D, a leading innovator in producing ‘Holographic’ Glasses-Free 3D displays and immersive media solutions, has announced a Seed investment from Tim Draper and Draper Associates, a global venture capital firm investing in industry-transforming companies. Magnetic 3D says that it plans to deploy thousands of 3D signs that generate more attention and impact for brands […]
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Friday, December 1st, 2023
Adrian J Cotterill, Editor-in-Chief
Ross McNab has joined Vistar Media as Chief Revenue Officer. He joins Vistar from Cardlytics, where he served as Chief Business Officer for the last four years, successfully steering the company through a period of significant growth. While at Cardlytics, we are told that Ross demonstrated exceptional leadership, overseeing a remarkable 2x growth in revenue […]
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Thursday, November 30th, 2023
Adrian J Cotterill, Editor-in-Chief
This week Student Freedom Initiative announced a long-term strategic partnership with Clear Channel Outdoor to engage HBCU students through Clear Channel’s internship program where they can gain real-world experience in the marketing and advertising industry and build career readiness skills. This partnership will be further supported by a nationwide digital out-of-home campaign that raises awareness […]
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