Author Archive

Displayce Partnership w/ @PlaceExchange

Monday, November 20th, 2023

Adrian J Cotterill, Editor-in-Chief

Displayce, a pioneering demand-side platform specializing in programmatic digital out-of-home and Place Exchange have announced an integration to expand the global DOOH supply footprint and increase marketing opportunities for Displayce customers. Spanning across 70 countries and with offices in France, Spain, United Kingdom and Netherlands, Displayce has become a DOOH leader in Europe. Its innovative […]

Now @PlaceExchange Has @Wowbillboards Inventory

Monday, November 20th, 2023

Adrian J Cotterill, Editor-in-Chief

Wow Media’s full-motion roadside digital billboards are now available on the Place Exchange SSP. Their eye-catching displays are strategically situated in LA’s most sought-after areas, including locations near The Forum, LAX, and SoFi Stadium.

Videri Gets USD 20M From LAGO Innovation Fund

Monday, November 20th, 2023

Adrian J Cotterill, Editor-in-Chief

LAGO Innovation Fund (LAGO), supporting high-growth startups with custom term loan credit facilities and equity co-investments, has anounced a USD 20 million capital raise for Videri Inc.. “We are delighted to close a significant growth capital raise that will allow an industry game-changer such as Videri to further expand its innovative product line and reach […]

#CannesLions June 17-21, 2024

Saturday, November 18th, 2023

Adrian J Cotterill, Editor-in-Chief

The Cannes Lions International Festival of Creativity returns to The Palais in Cannes from Monday 17 to Friday 21 June 2024 to celebrate all creativity in the making – and the people behind it. Whether you’re looking for a creative deep dive, finding your community or just visiting to get inspired, our new passes make […]

Eric Lebeau & Nick Timms Join @Seedtag

Friday, November 17th, 2023

Adrian J Cotterill, Editor-in-Chief

Eric Lebeau and Nick Timms have joined leading contextual advertising company Seedtag as Chief Financial Officer (CFO) and Senior Vice President (SVP) of Strategy respectively. As CFO, Eric oversees Finance, FP&A, Tax, Legal, Compliance, and M&A strategy with a team of 40, leveraging technology for improved finance processes and settling a data-driven mindset. He brings […]

New @BrandedCities Manhattan Transit Network

Thursday, November 16th, 2023

Adrian J Cotterill, Editor-in-Chief

Branded Cities has announced plans to launch a new and exclusive transit network located at Port Authority’s Midtown Bus Terminal in the first quarter of 2024. The digital network is complementary to the existing assets that Branded Cities manages at the Midtown Bus Terminal as well as the Port Authority’s George Washington Bridge Bus Station. […]

The @OUTFRONTMEDIAUS 2024 Advertising Trend Report

Thursday, November 16th, 2023

Adrian J Cotterill, Editor-in-Chief

The OUTFRONT 2024 Advertising Trend Report is here! Customers can now discover all the latest consumer, media, and out of home trends to supercharge their brands’ success with OUTFRONT. Click this link to view the report.

U.S. #OOH Advertising Continues 2023 Growth

Thursday, November 16th, 2023

Adrian J Cotterill, Editor-in-Chief

Out of home advertising revenue increased 1.1% in the third quarter of 2023 compared to the previous year, accounting for $1.96 billion, based on the latest figures released by the Out of Home Advertising Association of America (OAAA). Amid ongoing economic turbulence, OOH is up 1.5% for the first three quarters of the year. Digital […]

Creative Realities Illuminates Airport Shopping

Thursday, November 16th, 2023

Adrian J Cotterill, Editor-in-Chief

Creative Realities, Inc. (NASDAQ: CREX, CREXW) has announced its collaboration with Paradies Lagardère. With over 700 retail and restaurant locations strategically positioned across more than 90 airports in North America, Paradies Lagardère stands as a beacon of innovation, creating unique shopping environments in airports. This dynamic approach illuminates new pathways in the realm of airport […]

#DropTheRazor Says @OUTFRONTMEDIAUS

Thursday, November 16th, 2023

Adrian J Cotterill, Editor-in-Chief

OUTFRONT Media (NYSE:OUT) has announced a partnership with No-Shave November and a special billboard campaign this month. Across the country, OUTFRONT billboards will urge viewers to #DropTheRazor and donate to cancer research foundations. For over a decade, shavers have donated the cost of grooming and helped the organization raise over USD 12 million to date, […]