DailyDOOH

North America’s leading digital-out-of-home video network, is partnering with the American Psychological Association (APA), the largest scientific and professional organization of psychologists in the United States, to raise awareness about mental health and cultivate workplace well-being. The collaboration kicks off in October with World Mental Health Day on October 10th. Captivate’s Editorial Team will curate valuable news […]

September 15 to October 15 is National Hispanic American Heritage Month and Clear Channel Outdoor kicked-off its month-long celebration of Hispanic Heritage as they reflect on the strides of U.S. Hispanics and their deep sense of pride in their culture and accomplishments across the social economic and political spectrums with a campaign which will run […]

OUTFRONT Media (NYSE:OUT) has announced a partnership with Lil’ Libros, a literary-focused company founded by two Mexican American moms dedicated to creating bilingual children’s books that celebrate dual identities. The campaign launches in celebration of Hispanic Heritage Month from September 15 to October 15. Hispanic Heritage Month recognizes and celebrate the contributions of Hispanic and […]

Eric Marotel has joined Worldcom OOH as their new Managing Director in Europe. Eric will assume the leadership and management of European operations for the development of the group’s companies: Worldcom OOH, CAS, TDT, as well as the Gestionar Esperanzas Foundation. He will be responsible for the leadership and management of European operations, driving the […]

Talon, the global independent Out of Home media company, has announced that it has formed a strategic North American partnership with Mediaplus to develop and execute data-driven, creative, and measurable OOH campaigns for advertisers. The partnership, which extends Talon’s existing global relationship with Mediaplus, launched with a spectacular, high-impact, digital-led OOH campaign for De’Longhi North […]

Billups, a global Out-of-Home technology and managed services company this week announced the appointment of Stephanie Gutnik as global chief strategy officer. In her new role, she will develop and execute Billups’ international product roadmap and go-to-market strategy to promote the adoption of programmatic digital OOH and amplify the overall presence of OOH within the […]

A new report from PwC, commissioned by Outsmart, finds the UK Out of Home sector contributed GBP 411m to support public services, infrastructure, communities and employees in 2021 – representing 46% of its advertising revenue. Over the last 14 years, OOH media owners have invested GBP 1.1bn into installing and maintaining public infrastructure including bus […]

Broadsign is building the future of out-of-home and needs your help. With 70% of OOH still static, it is an important, yet underrepresented part of our industry.  That’s why they’d like your input in this State of Static OOH survey. By participating in this global survey, you’ll be helping to identify the priorities and drivers […]

Since 2000, the Out of Home Association of America (OAAA) has championed smart out of home executions through their annual OOH Media Plan Awards. This recognizes the essential role media planning plays in the development of efficient, effective and successful OOH campaigns. This year’s esteemed jury includes seven advertising, media, marketing, and brand executives, who […]

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, has announced some more speakers for its October 10 Global Summit during #OOHNYC. Ana Andjelic, Global Chief Brand Officer, Esprit, and Jay Altschuler, Sr. VP, Global Media & Agency Relations, Mastercard have joined […]