DailyDOOH

The WayBack, an initiative designed to help those living with dementia and Alzheimer’s and their carers through virtual reality film, has launched an award-winning outdoor campaign with Havas London. Spanning 13 London Underground and Elizabeth line stations, the campaign takes over fifteen ‘ribbons’, the digital displays that run the length of the escalators at London […]

Albertsons Media Collective, the retail media arm for Albertsons Companies, Inc. (NYSE:ACI), last week shared a preliminary framework to standardize specifications, methodologies, terminology and disclosures across retail media networks. At Cannes Lions, Albertsons Media Collective hosted a critical discussion on the topic. ‘Transforming Retail Media Through Standardization‘, alongside leaders from Omnicom Media Group, Pinterest and […]

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media the omnichannel mix, announced this week that nominations are open for its first Leading Women in Digital Media Awards. The awards program developed by WE.DOOH (the industry’s Women’s Empowerment Initiative) recognizes outstanding female leadership at DPAA member companies. Information on how […]

VSBLTY Groupe Technologies Corp. (OTCQB: VSBGF) (CSE: VSBY) a software provider of AI-driven security and retail analytics technology, has partnered with Shelf Nine and Phoenix Vision to build and manage a national in-store media network that will bring news and advertising via digital signage technology using artificial intelligence to shoppers in retail stores. When making […]

Clear Channel Netherlands has announced a new partnership with Hivestack to offer programmatic DOOH advertising via the Hivestack SSP. This partnership further expands Clear Channel’s programmatic offering in the market as part of Clear Channel LaunchPAD, its pan-European advertising platform offering programmatic, automated, and direct buying channels which was lauched back in April 2021. William Brownsdon, […]

A life-size sculpture of John Lennon has been installed at the Yoko Ono Lennon Centre, helping the University of Liverpool mark this Sunday’s World Beatles Day. The bronze work by Daryl Smith, was created in the early ‘70s and depicts John Lennon sitting cross legged, playing his guitar. It captures the iconic songwriter who is […]

Advertisers can now programmatically access Shelf Nine inventory via Place Exchange. Shelf Nine is a US-based retail media network that connects shoppers with brand messaging on screens strategically placed in retail locations, with consumers seeing ads three to four times per store visit.

Kroger has anounced that it is deploying digital smart screens from Cooler Screens in 500 of its U.S. stores just as Walgreens has ended its Cooler Screens Inc. rollout that it first piloted back in 2018 (and see lawsuit here). The announcement said that the “tech effort” comes after a successful three-year pilot initiative with […]

This week New York City is lighting up pink to continue celebrating the 25th anniversary of iconic HBO series SEX AND THE CITY and the upcoming second season of Max Original series AND JUST LIKE THAT, which will debut with two episodes on Max on Thursday June 22. A light display kicked off at sunset […]

Former Hivestack Global Director of Publisher Solutions Romulus Stoian has joined Simon Property Group as Assistant Vice President of DOOH Business Operations, Digital Network. Before Hivestack Romulus was Samsung SDS Director, Digital Innovation Group, DOOH Leader.