Author Archive

JC Decaux’s Digital Torch Also Sees Pink

Tuesday, November 11th, 2008

Chris Sheldrake

There has been a lot of good content this year on JC Decaux’s Digital Torch – for those that don’t know this is the large LED that runs alongside the M4 motorway on the flyover into London (shown above). We can see Pink making a really good impression here, as well as on the ‘5 […]

EYE USA Adds 7 Digital Units To New York Mall

Tuesday, November 11th, 2008

Chris Sheldrake

EYE USA has added seven digital Eyelite units in its Queens Center regional mall, in Elmhurst, New York (about 15 minutes from Manhattan). We are hoping to get some pictures as soon as they are in. EYE is also installing 14 additional static Eyelite units and two external Eyelite units (all non-Digital) bringing the number […]

OAA/IPA Seminar, London

Monday, November 10th, 2008

Chris Sheldrake

We cannot find any mention / reference to this event on the web (maybe our readers will be able to point us at a URL) but for sure in London on 20th November sees this year’s OAA/IPA seminar on digital out of home with some great speakers, http://www.ipa.co.uk/ http://www.oaa.org.uk/ We missed it last year as […]

Penniless Ronin’s Hole Gets Deeper

Friday, November 7th, 2008

Chris Sheldrake

As of 30th September 2008, Wireless Ronin’s cash and marketable securities totaled approximately USD 18 million – at their current burn rate that gives them three and a half quarters (less than 12 months of course) before they finally run out of cash. We listened to their Q3 earnings conference call yesterday and wow were […]

World’s First Synchronised Digital Fireworks Display

Thursday, November 6th, 2008

Chris Sheldrake

Here are some photos taken last night from Glasgow (above) and Liverpool Street, London (below) of Titan Outdoor’s first ever synchronised digital fireworks display which we wrote about yesterday.

C-Burn Systems Wins River Island Business

Thursday, November 6th, 2008

Chris Sheldrake

C-Burn Systems have we believe just won River Island’s music account in the UK. The business was previously held by Imagesound.

Miramar Shopping Centre, Marbella

Thursday, November 6th, 2008

Chris Sheldrake

Noticed this in the Miramar shopping centre in Marbella. It’s a Motomedia install we believe, something that someone locally told us was called ‘Airspace Marketing’

ISE’s DOOH Biz Conference Heavily Advertised

Wednesday, November 5th, 2008

Chris Sheldrake

ISE’s DOOH business conference is being heavily advertised around Europe, which is a sure sign of it being the really big success that we think it will be. As well as the full page ads we have previously pointed out in UK Marketing Week we have also seen adverts in the German marketing magazines ‘werben […]

Wireless Ronin Cuts Jobs

Tuesday, November 4th, 2008

Chris Sheldrake

In September we wrote, quite cleverly we thought ‘They Became Ronin – Masterless Samurai‘ but perhaps we should have written ‘They Became Jobless’ – actually we appreciate that this is no laughing matter, most definitely for those employees affected. To be fair we are surprised that it has taken Stephen Birke, a Wireless Ronin (Nasdaq: […]

Media Week’s Media Bitch

Tuesday, November 4th, 2008

Chris Sheldrake

Today’s UK Media Week (4th November 2008) misquotes us AND confuses itself with a double negative but still manages to come up with one liners that we wish we had thought of, first a headline “It’s pods on for glitzy Westfield opening” and another one at the end of the story “Looks like somebody is […]