DailyDOOH

Walking the floor on the first day of #dse2016, one of the first things we’ve noticed is the total absence of Christie, which most years stands out with a major booth and often has its products and partners front and centre. Combined with the fact that Scala doesn’t have its own booth – although is […]

Paul Jankauskas, chief revenue officer, Verifone Media, a division of Verifone, has been voted onto the Board of Directors of the New York-based Digital Place-Based Advertising Association. “Paul has long been recognized as one of our industry’s most innovative and strategic thinkers,” says Barry Frey, president & CEO, DPAA. Francois de Gaspe Beaubien, DPAA board […]

David Merriman Scott, marketing and sales strategist, gave an inspiring #dse2016, keynote speech using numerous human examples of how real-time marketing should be used in content by the digital signage industry. Scott gave a series of rules to follow, and the only thing missing was information on how marketing and sales can convince the money […]

Ayuda Media Systems, Montreal-based ad tech company specializing in software for out-of-home media owners, announced today at the #dse2016 that it has introduced functionality to its programmatic supply-side platform for DOOH media owners that enables realtime, non-predictive ad serving to target niche audiences and custom behaviors by leveraging data science to analyze mobile device concentration. […]

The future looks good for the digital signage industry, MarK Boidman, managing director, Peter J Solomon Company, told the audience in his State of the Industry address this morning at the #dse2016 Digital Out-of-Home Strategy Summit, presented by the Digital Place-based Advertising Association, in Las Vegas. “The digital signage industry is forecast to go from […]

Fingermark Limited, an Auckland, New Zealand-based technology company is launching its ‘Digital Cell’, which company management says is a groundbreaking innovation in outdoor screen technology at #dse2016 this week. The Digital Cell, considered ideal for the fast food sector, is a long-lasting digital signage solution for all weather conditions. It is able to endure temperatures […]

Between 11 a.m. and 3 p.m. Wednesday and Thursday, March 16 and 17, attendees at #dse2016 will be able to attend a great number of free on-the-floor half-hour talks by experts in their fields. Last week, we spoke to one of these experts, Jeff Everson, an applications engineer at Daktronics, at his Brookings, South Dakota, […]

New York’s MTA Arts & Design has premiered three 10-second video spots offering sneak peeks of a new stop-motion animation by illustrator Chris Sickels on MTA’s On the Go kiosks. The On the Go kiosks are interactive touch-screens that offer wayfinding information, service announcements and customized advertising in select subway stations through the system. The […]

It’s only 10 months since we first interviewed AdMobilize, a young Miami-based company that was introducing its AdBeacon at the OAAA/TAB convention at that time, but in that 10 months, this Miami-based company has made a major progression in its offerings. The AdBeacon as we saw it last May contained a camera for compiling data […]

Reflect, Dallas-based turnkey solutions provider for place-based digital media networks, has launched ReflectMedia, a new division which provides the technology and services to help brands deliver relevant, timely advertising content to the fast-growing place-based digital media market, from billboards to in-store displays and outdoor digital signage. “ReflectMedia uses digital technologies from Reflect Systems to improve […]