Author Archive

OUTFRONT Media Expands Ad Relationship With LA County MTA

Tuesday, March 8th, 2016

Gail Chiasson, North American Editor

New York-based OUTFRONT Media Inc., one of the largest out-of-home media companies in the U.S., today (Tuesday, Mar 8/16) announced that the board of directors of the Los Angeles County Metropolitan Transportation Authority unanimously agreed to authorize the final remaining option period on OUTFRONT Media’s licenses to sell and display advertising on LACMTA Metro buses […]

Ken Goldberg To Be Honoured w/ @DSFederation Legacy Award

Tuesday, March 8th, 2016

Gail Chiasson, North American Editor

Ken Goldberg, CEO, Real Digital Media, and the immediate past-chairman of the Digital Signage Federation, will receive the organization’s fifth Legacy Award during the #dse2016 Apex Awards Reception, Wednesday, March 16, in Las Vegas. During Goldberg’s term and under his leadership, the Digital Signage Federation, the independent not-for-profit trade organization serving the digital signage industry, […]

CCO Americas Appoints Wade Rifkin As Senior VP Programmatic

Monday, March 7th, 2016

Gail Chiasson, North American Editor

NewYork-based Clear Channel Outdoor Americas, a subsidiary of iHeartMedia Inc., today announced that Wade Rifkin has joined the company as senior vice-president of programmatic, a newly created position. Reporting to Scott Wells, CCO Americas CEO, Rifkin will define the company’s programmatic strategy and lead the execution and management of the company’s programmatic approach. He joins […]

Microspace And OptConnect Bring Managed Wireless Service To Digital Signage

Friday, March 4th, 2016

Gail Chiasson, North American Editor

Kaysville, Utah-based OptConnect Managed Wireless Solutions recently partnered with Microspace Communications, Raleigh, North Carolina, with the aim of combining the experience of both companies to offer a complete product and service suite to customers. The Digital signage industry depends on a reliable Internet connectivity in order to deliver content and monitor performance and operations of […]

Beacon Owners Take Note, @BeaconsInSpace

Friday, March 4th, 2016

Gail Chiasson, North American Editor

This week, we talked to Justin Mann, COO and co-founder of BeaconsInSpace , a two-year-old company that offers Beacon owners an additional source of revenue that has nothing to do with advertising. Beacons have really been in the spotlight over the past year, and their fast growth trend is expected to continue, with ABI Research […]

Vishnu Rao Joins @NanoLumens

Friday, March 4th, 2016

Gail Chiasson, North American Editor

Underscoring the increasingly important role that beacons and other interactive technologies will play in the next generation of visualization, NanoLumens, Atlanta-based manufacturer and innovator of LED display solutions, has appointed product development specialist Vishnu Rao as director of software services and platforms. Rao will report to Gary Feather, NanoLumens CTO, who says, “The next generation […]

Out-of-Home Advertising Up 4.6% to $7.3 Billion In 2015

Thursday, March 3rd, 2016

Gail Chiasson, North American Editor

Out-of-home advertising revenue in the US rose 4.6% in 2015 compared to the previous year, accounting for $7.3 billion, based on figures released today by the Outdoor Advertising Association of America, based in Washington, DC. OOH spend was up 5.8% in the fourth quarter, compared to 2014. The revenue total marks an all-time high for […]

2016 Committee Chairs Announced by @DSFederation

Thursday, March 3rd, 2016

Gail Chiasson, North American Editor

The Digital Signage Federation, the independent not-for-profit trade organization serving the digital signage industry, has announced the Committee Chairs that will lead the programmatic development for the organization in 2016. In addition to the Executive Committee, which is directed by the DSF’s bylaws to be comprised by the DSF Chairman, Vice Chair, Secretary/Treasurer and immediate […]

MarketPlace Beta Partnership Inked by @xAdInc & @OutfrontMediaUS

Thursday, March 3rd, 2016

Gail Chiasson, North American Editor

xAd, the leading location platform that enables marketers to reach the right people based on the real places they visit every day, has partnered with OUTFRONT Media Inc., one of the largest out-of-home media companies in the U.S., to expand the OUTFRONT mobile product set. OUTFRONT has signed on as an official beta partner in […]

iGotcha Media Took Inspiration From #ISE2016

Thursday, March 3rd, 2016

Gail Chiasson, North American Editor

Montreal-based iGotcha Media attended #ISE2016 this year for the first time and Greg Adelstein, iGotcha’s president, says he was impressed with the range of digital signage exhibitors at the show. “I could see that the UK and Europe are ahead of North America in digital signage in general,” he says. “And I was impressed with […]