DailyDOOH

One of the highlights of the TAB/OAAA Out-of-Home Media Conference and Expo – being held this year April 18-20 in Boca Raton, Florida – is always the awarding of the annual OBIE awards. This year it will be held Tuesday, April 19, at 7 p.m., preceded by a reception and followed by a post-show celebration […]

Seedrs, UK equity crowdfunding platform, has today (Feb. 15/16) launched its inaugural out-of-home advertising campaign across London’s transport system and online. The focus of the campaign is to humanize the Seedrs brand, while educating a wider consumer audience on equity crowdfunding. The ad campaign features three established consumer brands currently pitching for funding on the […]

The Digital Place-Based Advertising Association, which commissioned and oversaw creation of a report from Prohaska Consulting following a series of meetings with advertisers, agencies and members, has produced the media industry’s first in-depth white paper on programmatic buying and selling. The in-depth analyses and work identifies opportunities for the sector in the programmatic buy/sell ecosystem […]

A new 3D social broadcasting platform called Vixi that debuted on large video display boards at Levi’s Stadium during Super Bowl 50 is a new platform for out-of-home marketing that enables event organizers to engage and entertain fans/consumers, and presents new sponsorship opportunities for brands. Vixi is from Vixi Inc., a Culver City, California-based software […]

We hadn’t dealt with PixelFLEX before so learning that this Nashville, Tennessee-based company had developed a new projection and LED video component that would allow a Broadway show to go on tour with the same visually dynamic impact as the original design certainly won our attention. After a successful run on Broadway, ‘If/Then’ has now […]

The Digital Signage Federation, the independent not-for-profit trade organization serving the digital signage industry, has opened registration for its Fifth Annual Golf Tournament, being held Tuesday, March 15, 2016, in Las Vegas. The Golf event will be held immediately preceding #dse2016 at the Painted Desert Golf Club in Las Vegas. Onsite registration opens at 10:15 […]

In celebrating the Chinese New Year, the Toronto Zoo, the Out-of-Home Marketing Association and its members – Astral Out-of-Home, Clear Channel Canada, Lamar Transit, OUTFRONT Media, Pattison Outdoor and Quebecor Media Out-of-Home – have combined to launch the Toronto Zoo’s ‘Name our Cubs’ campaign. Starting February 8 and running until the end of the month, […]

Capital Networks Limited, Markham, Ontario-based global provider of dynamic digital signage content creation and management software, has announced support of the Panasonic Android and HTML5-based OpenPort PLATFORM, the latest addition to its Audience digital signage software platform. The recently released AF1 Series incorporates a high-performance SoC (System on Chip) offers tremendous flexibility with regards to […]

Christie MicroTiles and Data Display celebrated ‘CNN Heroes’ at the annual awards ceremony, ‘CNN Heroes: An All-Star Tribute’, held at the American Museum of Natural History in New York City. The 256 sq. ft. MicroTiles wall, installed by Data Display Audio Visual, a division of ON Event Services, captured the evening’s festivities and served as […]

In preparations for Valentine’s Day, Verifone Media is making sure London itself isn’t left out of the love celebrations by using its 400 HD LCD digital screens on top of London’s most loved icons: the black cab. The declaration, dubbed #LoveGEO, is playing London-wide on the company’s ‘DigitalTop’ HD screens. Location-based-specific messages have been designed […]