Author Archive

New Study Highlights Local Economic Impact of #OOH

Thursday, February 4th, 2016

Gail Chiasson, North American Editor

Nearly three in four billboard ads (74%) in three major US markets promote small local business, according to a new study conducted by iMapData, a provider of economic and political impact analyses. The study, commissioned by the Outdoor Advertising Association of America found that each billboard advertiser in these test markets support 46 to 48 […]

Zytronic Expands To N.A. With First U.S. Office And Key Sales Appointment

Thursday, February 4th, 2016

Gail Chiasson, North American Editor

Zytronic, Newcastle, U.K., developer and manufacturer of advanced projected capacitive touch sensor solutions, has opened its first office in the US, located in Atlanta, Georgia. The office houses key personnel responsible for managing the company’s continued growth in North America. Llavar Mindley has joined the company as sales engineer for North America, working alongside regional […]

#dse2016 To Host @SEGD Keynote Luncheon

Thursday, February 4th, 2016

Gail Chiasson, North American Editor

#dse2016 will host the Society of Environmental Graphic Design’s Keynote Luncheon on Thursday, March 17, titled ‘The Future of Digital Signage is Clear’. The luncheon panel discussion, to run from 12:00-1:30 p.m., will be moderated by Jennifer Davis, vice-president of marketing atPlanar and will feature representatives from the winners of the Clear Concept Awards competition, […]

Interview With Rick Cope, @NanoLumens CEO

Thursday, February 4th, 2016

Gail Chiasson, North American Editor

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Navori Labs Augments Content Scheduling, Ad Support For QL Digital Signage Engine

Thursday, February 4th, 2016

Gail Chiasson, North American Editor

Swiss digital signage software specialist Navori Labs will unveil a series of new QL digital signage engine features aimed at simplifying how network operators and end users manage content scheduling and advertising at two upcoming trade shows: #ise2016 (February 9-12, Amsterdam, Stand 8-N225) and #dse2016. To enhance content scheduling, Navori Labs has added advanced meta tagging […]

Matrox Unveils Single-Slot Graphics Card To Drive Nine Displays For 3×3 Video Walls

Thursday, February 4th, 2016

Gail Chiasson, North American Editor

Montreal-based Matrox Graphics Inc. has unveiled what it believes it the world’s first single-slot, nine-output graphics card that supports nine 1920×1080 displays at 60Hz. The Matrox C900, the latest card in the popular Matrox C-Series line of multi-monitor graphics cards, will be demonstrated for the first time at #ise2016 at stand 11-F48. A special-purpose graphics […]

Shutterstock & @VSI_Inc Royalty Free Images

Wednesday, February 3rd, 2016

Gail Chiasson, North American Editor

Chicago-based Visible Spectrum Inc. has made an agreement with Shutterstock to incorporate its royalty-free image and video assets in VSI’s web-based tool for creating digital content for any digital platform, using the Shutterstock API. Shutterstock is a global technology company providing high-quality licensed imagery and music, as well as innovative tools that power the creative […]

Placed Launches #OOH Attribution, Connecting Billboards To Store Visits

Wednesday, February 3rd, 2016

Gail Chiasson, North American Editor

Seattle, Washingtn-based Placed Inc., the leader in store attribution, announced the first of its kind attribution solution to connect out-of-home advertising to store visitation utilizing Placed Attribution. In addition, Placed is introducing a patent pending approach to viewability that goes beyond proximity and takes into account angle, distance, and direction. The ability to not only […]

#dse2016 A Roadmap for Success

Wednesday, February 3rd, 2016

Gail Chiasson, North American Editor

A four-part Digital Signage Fundamentals Seminar Program at #dse2016 that’s designed specifically for End Users, AV Professionals, Systems Integrators or anyone considering creating a digital communications network, will include an hour-long session titled ‘Introduction to Digital Signage: A Roadmap for Success’. On Wednesday, March 16 from 9-10 a.m., Alan Brawn, principal and co-owner of Brawn […]

OUTFRONT Media Acquires Reynolds Outdoor Media

Tuesday, February 2nd, 2016

Gail Chiasson, North American Editor

OUTFRONT Media Inc., New York, one of the largest out-of-home media companies in the U.S., has acquired Reynolds Outdoor Media Inc., a company with over 500 displays in the cities of Dallas and Houston, Texas, including kiosks, walls, and digital displays. All of the acquired assets are REIT qualified. Purchase price was not announced. “We’re […]