DailyDOOH

The organisers, like last year, did a great job of having live TV coverage, on the spot interviews and the such like throughout day one of Marketing Week Live! Here we see some of the coverage thrown up on the ‘Inspiration Wall’ made up of, what we believe are nine x Sharp 60″ MLCD displays. […]

At Marketing Week Live! the first thing visitors were greeted with was one of Blue Apricot‘s social media digital screens … Showing Facebook, the Twitter etc.

The museum of contemporary art MACBA in Barcelona boosts a new video wall and digital information screens using AOpen and DISE. MACBA is one of the major tourist attractions of Barcelona. The MACBA Collection, which started in roughly 1950, consists of works from Catalonian, Spanish and International artists. Though not an anthology, it is a […]

Today POPAI will use the Marketing Week Olympia show to Celebrating the best in P-O-P and present all of the entries from this year’s POPAI Awards competition including the nominations announced on day one of the Show. The organisation will also featured a comprehensive 3D gallery of winners from last year’s contest.

Sharaf DG, a large multi-brand electronics and digital products retailer in the UAE, has adopted digital signage across is stores to attract, inform, educate and motivate its customers. Advanced Interactive Media Solutions (AIMS), has carried out the installation of the digital signage solution using Scala 5 software to power 42 screens in eight stores. Nilesh […]

Marketing Week Live! begins this week but for most of the DailyDOOH team it’s going to compete with the sunshine, Wimbledon and the start of the Henley Regatta so at the moment it looks like their trusty European editor will be the only attendee. Still, a couple of vendors have told us they will be […]

Currency exchange company Moneycorp has released results from their recent campaign at Gatwick Airport which highlight how the campaign delivered a commercial advantage to the advertiser. Moneycorp’s campaign ran across Eye’s Digital Eyelite and 6 sheet networks in Gatwick’s South and North terminals throughout a four week period in April earlier this year. Having conducted an […]

Out-of-Home media company Eye, has expanded its Landscape Digital network across premier shopping centre locations in New Zealand. By the end of the rollout, the network will impact a total of 2.7 million Shoppers fortnightly – a 60% increase in traffic and almost doubling the size of the network. The rollout will be  in key Westfield […]

For a second year running The Screen held a Breakfast Meeting at  Ogilvy Digital Innovation Labs headquarter in Cabot Sq Canary Wharf, sponsored by HP and Ogilvy. It was a full house with 110 people signing up for the event. Last year’s event was about content but this year the presenters talked about the natural […]

The Screen, HP and Ogilvy organised ‘Interactivity and the rules of engagement.‘ event is being held tomorrow; June 23rd at Ogilvy Digital Innovation Labs in London’s Canary Wharf, from 10am to 12pm. The next generation of digital media installations is all about interactivity. From large format multi-touch, to gesture recognition, to social media, QR codes […]