DailyDOOH

‘Talkies’ refers to early movies or films having audible dialogue and how far have we come from that time! Movies these days motion towards us with 3D and even their promotion ‘talks’ to us in the form of digital signs. The Screen’s next breakfast meeting in London will look at how digital out-of-home is being […]

ISE2011 attracted a record 34,870 attendance to the Amsterdam RAI between 1-3 February. This total represents a 22% increase on last year’s figure, and is the highest attendance achieved by any standalone AV tradeshow anywhere in the world. Since the current floor space has already been sold out for next year, ISE organiser had already […]

Kraft Foods recently launched a large scale digital out of home campaign, spanning several formats and including a live interactive poster at Euston mainline rail station. It is the second time JCDecaux’s Transvision screen has hosted a live copy campaign addressing individual members of the public on the station concourse with bespoke messages. Messages were […]

Omnivex put emphasis on its Moxie solution at #iseurope. The company’s president Jeff Collard said that the context of where digital signage is is more important than its content. We have been talking about digital signage as a fourth dimensional (4D) medium on DailyDOOH, so we agree with Collard. Content is very important, but digital […]

JCDecaux has launched the Stratford Digital Sail, located on the A11 commuter route on the edge of the Olympic Park. This high-profile digital display will enable advertisers to reach audiences visiting the Games, deploying multiple creatives and time-sensitive messaging. Mercedes and Channel 4 are the launch advertisers for the Stratford Digital Sail, deploying the state-of-the-art […]

During #iseurope I went along to visit the LoveContent gallery from The Screen, exhibiting in hall 10. The gallery was set up showing screens of different sizes – landscape and portrait, and was an excellent space to see how content works on the screens. There was, however, no story line or indication as to what […]

She’s only been with Harris 18 months, but since joining as director and general manager, digital signage, Denise MacDonell has been growing the company’s presence in the Digital Signage space. MacDonell is an entrepreneurial lady who loves taking a new business and helping it grow. Before working for Harris she had a rich experience at Corel […]

LG Electronics had digital signage written all over its huge stand in Hall 11 at #iseurope last week. The company showcased several ways its monitors can be used for digital signage in different scenarios; from offices and pharmacies to their stretched displays for public transport applications and simple USB key operated screen for food stores. […]

NEC Display Solutions has decided to make a bold move into the digital signage space by launching VUKUNET in Europe. On the 1st January 2011 the company hired Dirk Hülsermann as Manager DOOH Solutions. We had a meeting with Hülsermann at #iseurope and he explained how this is a totally different business for NEC and a […]

Bob Simpson, Electrosonic’s founder, presented the ‘Displays of Tomorrow?’ talk at the Futures Trends conference  the day before the doors for this year’s #ISEUROPE open to the general public. Simpson has had first hand experience of the dominant display technologies in the market. He took the audience on a journey going back to the time when […]