Author Archive

While The Cat’s Away…

Monday, January 24th, 2011

Geny Caloisi

While Adrian and Andrew are away at the Montreal Icefest (I think they are doing a couple of days of work as well) I will be ‘holding the fort’ back in the UK (but like them also very excited about being in Amsterdam a week today for #iseurope). This week I’ll go to: The Outdoor […]

#MSocOOH The Marketing Society

Monday, January 24th, 2011

Geny Caloisi

Putting its money where its mouth is, the UK Marketing Society is using DOOH to promote its latest book: Marketing Excellence 2, authored by Hugh Burkitt. The interactive campaign, running on Ocean Outdoor will comprise digital panels in high footfall locations around the capital, including the P10 site in Hammersmith and The Bridge site in Shepherds […]

#ISEUROPE – Extron Party

Monday, January 24th, 2011

Geny Caloisi

Every year, on the first night of ISE, I find myself wondering which party I should go to. Many times of course you have parties on the same night. Crestron has incredibly good ‘bashes’ and often organises to take guests away on boat trips or factory visits – always great fun! This year the Extron […]

Bob Michaels Joins Digital View (Official)

Monday, January 24th, 2011

Geny Caloisi

Bob Michaels, former CEO at Magenta Research, has been appointed president of Digital View’s global digital signage division.  Reporting directly to Digital View Chairman & CEO, James Henry, Michaels will be responsible for driving Global expansion and managing and developing the company’s North American and international reseller channels. Michaels brings over 20 years experience of […]

JCDecaux Inks Outdoor Advertising For HS1 Stations

Thursday, January 20th, 2011

Geny Caloisi

JCDecaux UK has been awarded the contract by High Speed 1 (HS1) for Outdoor advertising at St Pancras International in London, Stratford International and Ebbsfleet International stations. The 3 stations, which are owned and operated by HS1, are set to play a key role during the London 2012 Olympic and Paralympic Games, when high speed […]

DIY Chain Chooses ZetaDisplay

Thursday, January 20th, 2011

Geny Caloisi

Swedish digital signage provider ZetaDisplay is to provide its media platform to DIY provider Beslaco, in an initial order that will see 18 branches of the DIY chain so equipped. It’s a customer facing system designed to help the tools and hardware chain communicate more effectively with its clients. The deal was strucked directly between […]

Smile For London Says CBS Outdoor

Thursday, January 20th, 2011

Geny Caloisi

The new year is now a distant memory and the daily grind of commuting and having to put up with dark and grey winter days can get us down. To remedy this there is Smile for London. Smile for London is running now until January 28th in London’s underground cross track projection screens from CBS […]

LoveContent Stand 10O124

Thursday, January 20th, 2011

Geny Caloisi

For the first time #iseurope will attempt to showcase some of the best creative content for DOOH. In Hall 10 you will be able to visit the LoveContent gallery, comprising of a number of screens hopefully showing Digital Signage at its best. The result of a collaboration between ISE and The Screen, the gallery is […]

Scala Self-Service Ordering System

Tuesday, January 18th, 2011

Geny Caloisi

Don’t you hate long waits for the waiter to take your order? I also find it annoying when I just sat down and I’m catching up with my dining companion, and the waiter insist on “Do you know what you want to order yet?” Well, these small disturbances are a thing of the past for […]

Poynt And Shoot

Monday, January 17th, 2011

Geny Caloisi

Multiplied Media Corporation, a developer of mobile applications, has launched an online restaurant reservations, reviews and listings app in the UK called Poynt. Poynt, powered by Toptable, is a GPS-enabled application that connects consumers to local businesses, restaurants and movie theaters at the moment they want to buy or acquire products or services. Toptable provides […]