Author Archive

Philippines Aims To Clean Up Billboard Usage

Tuesday, January 3rd, 2012

Geny Caloisi

The Metropolitan Manila Development Authority (MMDA) is taking steps to prevent further cluttering of the Philippine capital’s skyline due to the (supposed / alleged) abuse in the use of billboards. Supported by the Philippine’s Metro Mayors Council (MMC), the MMDA will enforce the new set of regulation guidelines on the use of billboards and other […]

Toy’s TV In Venezuelan Store

Monday, January 2nd, 2012

Geny Caloisi

Venezuela giant toy store chain Hobby 2000, has taken advantage of its digital signage network this Christmas promoting the latest trends on toys and offers to all its clients. Having worked closely with digital signage specialist Imvinet, the store now boosts its own news channel. Imvinet has installed, designed and is managing the news channel, […]

KoolSign’s Loss Signagelive’s Gain

Monday, January 2nd, 2012

Geny Caloisi

In September 2011 “The position of business development at Haivision was eliminated” and at a stroke all round good guy (and best-wingman-ever) Raffi Vartian was looking for a job. Not surprisingly, offers for his services came flooding in (we had at least three requests for his new contact info) and it’s pretty certain that he […]

Japan Vending Machine Provides Wi-Fi, No Purchase Necessary

Monday, January 2nd, 2012

Geny Caloisi

Tokyo-based beverage company Asahi Soft Drinks has launched a vending machine that not only offers drinks but also sends out Wi-Fi signals within a 50m radius. The Wi-Fi will be available for free, is accessible with multiple devices, without registration, and for anyone to use for about 30 minutes, whether you buy a drink or not. […]

#ISE2012 signagelive Hall 10 Stand P115

Monday, January 2nd, 2012

Geny Caloisi

At #ISE2012 signagelive will be showing its full range of products and services with live demos and examples of real life applications. The multi-award winning digital signage software platform provides a simple and straightforward solution for public displays. Located in Hall 10-P115, the signagelive stand will boast a five LG screen videowall banner  as well […]

See Your Xmas Wish In Lights

Monday, December 19th, 2011

Geny Caloisi

For a second year running, visitors to London’s iconic Piccadilly Circus, will have the chance to tweet their season greetings and have their names in lights. Coke’s screen is the longest-serving advertiser of this site, since 1954, and just in time for Christmas, it is launching its new digital LED display with its Christmas ‘Tweet […]

Audio Branding Barometer 2011

Monday, December 19th, 2011

Geny Caloisi

The Audio Branding Academy conducted the Audio Branding Barometer as an online study in September 2011, the aim being to deliver valid and comparable market data for the industry every year. As in 2010, 32 Agencies from 13 countries participated. Audio Branding still seems strongest in the USA, Germany, and the UK (again, as it […]

Christmas ‘Brand Experience’ At Westfield

Saturday, December 17th, 2011

Geny Caloisi

Shoppers of both Westfield London and Westfield Stratford City Centres, are in for a treat at this year’s Santa grotto. Westfield and Irish digital media company vStream  have developed what they call a 5D Christmas grotto experience. The experience consists of a 3D cartoon animation movie, called ‘Elbow Saves Christmas’ inside Santa’s grotto which incorporates […]

Primesight Retains Its Glasgee Subway Accoont

Friday, December 16th, 2011

Geny Caloisi

Primesight, the outdoor media owner has retained the tender for the Glasgow Subway account in a competitive pitch against JC Decaux and CBS Outdoor. As the incumbent Primesight has held the contract for over 20 years and it will now gain a further three year term with potential of another additional two years. With Glasgow […]

#FESPA Explore Conference

Thursday, December 15th, 2011

Geny Caloisi

Our editor in chief Adrian Cotterill has been invited to speak at the FESPA Explore Conference in Barcelona on the 24th February 2012. FESPA is a federation of Associations, set-up in 1962 to support the growing graphics and signage industry across Europe. FESPA’s Associations span over 37 countries: That conference is being held alongside the […]