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“Make your tweet famous” says @mtv445… Tweet Your New Year’s Resolution To #Verizon

Hyundai is giving iPhone users a chance to test drive the Veloster hatchback on an interactive billboard in Times Square. Consumers can connect to Hyundai’s Wifi network to register with the ‘Hyundai Race‘ and download the app on their iPhone. This game uses the iPhone’s built-in accelerometer to to steer the vehicle so users only […]

MAGNAGLOBAL, a division of IPG Mediabrands, released updated Global Advertising Forecasts, showing media owners’ revenue growth for 2011 and 2012 to be slower than previously projected, but still resilient. Some of the key findings of the report included: 2011 global growth is revised down to +4.7% (downgraded by -0.5%), totaling $427 billion. 2012 global growth […]

Mobax Networks announced the availability of its AdmetryQR mobile application, enabling consumers to shoot pictures of QR codes using their mobile cameras, unlike other QR code readers where a mobile app has to be launched before a QR code can be scanned. This resident app is an advanced QR code reader associated with natural camera […]

MTV 44 1/2 and Viacom teamed up with (RED) and One to display the World AIDS Day digital quilt on their Times Square Billboard located on Broadway between 44th and 45th Street. The digital 2015QUILT will be displayed in between 30 minutes and 40 minutes past the hour starting at 9:30am up until 6:30pm on […]

As a follow up to our previous entry on the Nintendo Event in Times Square, we received some amazing photos from this interactive event for Super Mario’s 3D World launch. One of the major highlights from the event and a main focal point for most spectators was ABC’s Super Sign, which provided a live video […]

To celebrate the launch of the Super Mario 3D Land™ game for the Nintendo 3DS™ hand-held system, Nintendo gave fans in New York City a rare opportunity to experience how 3D significantly enhances and reinvents the beloved Mario gaming experience. Anyone who visited Military Island located at Broadway and 7th Avenue between 43rd and 44th […]

ComQi’s Stuart Armstrong, announced last week at CETW a new relationship between ComQi and the mobile asolution Shazam. This new partnership will allow users who are within earshot of an audio broadcast on a digital sign to use Shazam to create in-venue shopping experiences on their mobile devices. It was overheard, that Target Stores in […]

Epix HD will present “Britney Spears Live: The Femme Fatale Tour” on MTV’s 44 1/2 digital billboard in Times Square at Broadway between 44th & 45th Street beginning at 8pm EST on November 12, 2011. For those of you outside of New York, don’t forget to sign up for a FREE trial of Epix HD […]

iSIGN Media has developed a new connected technology platform that they say is changing the way brands and advertisers engage with consumers and that deepen customer loyalty. iSIGN is based in in Richmond Hill, Ontario with R&D and customer support operations in Vancouver B.C. iSIGN Media presented this new technology at the Customer Engagement Technology […]