Premium out of home media owner Ocean has expanded its exclusive vehicle recognition network (VRT) to Birmingham with the introduction of the technology to its screen covering the southern entrances to The Bullring. This brings a total number of VRT enabled locations to four full motion screens in four different cities. Audi is the launch […]
To promote the importance of regular sight tests for maintaining and protecting eye health, Specsavers has launched a tactical digital OOH campaign ahead of National Eye Health Week. Jo Fisher, Head of Retail at Talon, who booked the campaign, told us “This is Specsavers’ first digital OOH campaign, and we have really pushed the boundaries […]
Location Sciences, a new mobile location data and intelligence business, has recently launched following a successful GBP 3.1 million funding by its parent company, AIM-listed Proxama Group. We are told that it will use a vast range of precise location data to help businesses understand their customers and products. It combines first-party mobile location, derived […]
PatientPoint, the trusted leader in patient education Each will help direct the company’s efforts to connect pharmaceutical brands with the most valuable patients and physicians across all points of care. Elissa Guerra, Senior Vice President, Client Solutions, joins PatientPoint from cloud-based healthcare solutions provider athenahealth, where she led pharmaceutical partnerships for the Epocrates® clinical decision […]
The DPAA announced this week that Ocean Outdoor, one of the UK’s leading digital out of home companies, has joined their growing roster of Europe-based members. Barry Frey, President & CEO of DPAA told us “We welcome Ocean Outdoor as a great, innovative member leading with iconic installations including Piccadilly Lights, The IMAX Waterloo and […]
Limited Space, the shopping mall media specialist, is continuing the rollout of its brand new Orbit digital screen network, with the installation of a large 7×4 metre screen at intu Metrocentre, Gateshead. Matt Gordon, Co-founder and CEO of Limited Space, told us “We are extremely pleased with the progress of our premium digital roll out […]
Sixteen expert judges are seeking bold, original ideas in Ocean’s annual search for the best digital out of home creative concepts. Brands, agencies and creative teams now have until September 8, 2017 to enter the eighth annual digital creative competition. Ideas that truly raise the bar will win a share of a GBP 650,000 prize […]
One year after its debut, the UK’s biggest photography exhibition returns, putting the country’s citizens centre stage once more on digital screens up and down the land. Portrait of Britain, in partnership with JCDecaux and Nikon gives photographers, amateur and professional alike, the chance to showcase their work across the country. Jeremy Gilbert, Nikon UK […]
Captivate, North America’s leading location-based digital video network, announced today that 12 new media partners have joined the network to provide highly relevant and timely information to millions of business professionals each month. The new providers are influential sources in national news and entertainment including: theSkimm Bloomberg 120 Sports The Hollywood Reporter Billboard Captivate has […]
Good transport links are more important than good schools and job prospects for those moving house in the next five years, according to new research from Exterion Media. The research by its award-winning national consumer panel work.shop.play., reveals how urbanites – those living in cities – feel about transport around the UK. When it comes […]
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