DailyDOOH

JCDecaux SA (Euronext Paris: DEC) announced this week that its Japanese subsidiary, MCDecaux (85% owned by JCDecaux and 15% by Mitsubishi Corporation) has been awarded the bus shelter advertising contracts by Tokyo bus operators Fuji Express and Tokyu Bus Corporation, for the next 20 years. The contracts cover the design, installation, maintenance and operation of […]

The Digital Place Based Advertising Association (DPAA) announced this week that Allure and Christie Experiential Network (CEN) have joined its rapidly growing association. A division of Christie Digital Systems USA, Inc., CEN provides leading digital projection and display technologies, including 3D visualization, digital signage, video walls and more. Actively deploying a network of digital signs […]

Primesight, one of the UK’s largest suppliers of out-of-home (OOH) solutions, has partnered with breast cancer charity Future Dreams and creative platform Talenthouse, to place the winning design of the first round of The Ultimate Canvas in a nationwide campaign in the lead up to Breast Cancer Awareness month. The idea behind this CSR project […]

Last year during New York Digital Signage Week Planar Systems opened their doors in the big apple for the first time and we’re delighted to say that this year is no different – apart from, that they are now, of course, officially, Leyard / Planar since the acquisition of the latter by the former in […]

Screach, described these days as an ‘interactive broadcast technology company’ has secured GBP 1.13m in funding from existing investors Northstar Ventures and Hotspur Capital. The deal also involved new investors Max Capital Partners, the Angel CoFund and a number of high net worth individuals. These days, Newcastle-based Screach is a cloud-based sales and marketing tool […]

Heathrow Express joined the #LondonIsOpen campaign with a dynamic advertising campaign to be translated into six languages. They’ve loaded their smart screens, which are situated in the baggage re-claim area at Heathrow and show live price and journey time comparisons between taxis and the airport’s train service to central London, with Cantonese and five different […]

JCDecaux today announced the latest addition to its digital rail portfolio with the launch of a new Transvision screen at London Blackfriars station, strengthening JCDecaux’s Transvision network to 26 screens across 19 stations nationwide. Spencer Berwin, Co-Chief Executive Officer at JCDecaux UK, told us “The new Transvision screen at London Blackfriars is another high-impact addition […]

Posterscope USA along with partners Quividi, EYE Corp Media and Engage M1 designed and executed a campaign for the GMC Acadia featuring technology that anonymously detected gender, facial expression, age and composition of the passing audience and then served responsive and engaging branded content targeted to that specific audience. The campaign ran for eight weeks […]

Every day is beer batter chip day according to McCain, who have engaged APN Outdoor’s Elite Screens across the eastern seaboard for their latest campaign, encouraging Aussies to make every day special with Beer Batter Chips. McCain have utilised multiple creative variations for each day of the week which are fed in automatically through APN […]

Primesight celebrated the 50th birthday of their hugely popular CEO, Naren Patel on Thursday, by plastering his picture all over their digital billboard Network up and down the country. Well loved by his company and the media industry at large, he was planning to mark his 50th birthday by having a quiet family day before […]