Clear Channel, Primesight and Outdoor Plus have all partnered with artist Martin Firrell for an #AllIdentity national public artwork campaign to create a series of thought provoking and inspiring artworks throughout the UK. Martin Firrell, cited by The Grauniad as “one of London’s most influential public artists”, aims to provoke thought about how we regard […]
Clear Channel Canada recently launched a six-digital display domination at Billy Bishop Toronto City Airport. The network is the best way to reach all Billy Bishop business and leisure travellers flying to twenty destinations in the US and Canada with connections to eighty destinations worldwide. Billy Bishop is Canada’s fastest growing airport and recently marked […]
In a move that seemingly sees creative studio Stinkdigital extending its services into Digital Out of Home, it has appointed Jeremy Taylor as Strategy Director. Mark Pytlik, Stinkdigital’s CEO told us “Digital Out of Home is getting more sophisticated, and lots of our clients are really excited by the potential to reach audiences in innovative […]
Primesight announced this week that Matt Teeman has been appointed Managing Director to replace Chris Forrester, who recently joined Spotify as UK Country Manager. Naren Patel, CEO at Primesight, told us “I was really humbled by the quality and the calibre of the applications we had for the role. I was looking for someone who […]
Weber Shandwick and their out of home media partner Clear Channel have launched a campaign with ActionAid UK to raise awareness of female genital mutilation (FGM). The campaign called #BrutalCut officially launched July 28 and is a fully integrated digital campaign spanning traditional and social media channels as well as digital out of home. Very […]
If you want to hear from your peers in digital signage and keep up with the latest trends without the sales job then you should check out any of the Digital Signage Federation’s free Google Hangouts featuring DSF member experts who freely share their thoughts and views on a variety of topics at the forefront […]
Australia’s oOh!media Limited (ASX: OML) has acquired out-of-home printing and production company Cactus Imaging. Brendon Cook, CEO of oOh!media told us “While digitisation of Out Of Home provides new opportunities to engage with audiences like never before, classic out of home plays a critical role in brand building for advertisers, both independently and in partnership […]
In anticipation of the August 19 release of Nine Lives in cinemas and in order to encourage consumer engagement; Posterscope, Exterion Media and MKTG executed a consumer experience that included a competition to win Nine Lives soft-toys, further promoting the film release. Michael Scammell, Deputy Head of Marketing, Lionsgate UK told us “The Pokémon Go […]
JCDecaux, has launched its new A3 Fin site in South West London. Towering over the A3 on the Kingston bypass, the new double-sided screen is estimated to generate 2.2 million impressions over two weeks from South West commuters travelling in and out of London. The A3 Fin site marks the fifth of 10 locations in […]
Pets at Home has launched an expansive nation-wide touch-screen campaign on Primesight’s digital interactive 6-sheet network. The interactive game runs across 38 cinema locations in close proximity to Pets at Home stores, inviting pet-loving cinema-goers to digitally feed animals for a chance to win vouchers. The interactive and geo-targeted campaign was created by John Brown […]
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