Author Archive

Wonder Women Tech 2016 Conference, #WWT2016

Monday, July 4th, 2016

Maddie Cotterill

Wonder Women Tech 2016 Conference will bring both men and women together to highlight, celebrate and educate women in technology, STEM, and innovation on July 16 & 17 at the Long Beach Convention Center, in California. Thousands of attendees from around the world and over 200 award-winning speakers will gather in conference programming which will […]

Parag Shah joins @ComarkGroup

Friday, July 1st, 2016

Maddie Cotterill

Comark announced this week, the appointment of Parag Shah as Chief Technology Officer. As Comark’s CTO, Parag Shah will be responsible for the company’s technology vision and strategy as well as the development of products and solutions to support Comark’s ‘Smarter Automation’ strategy. Prior to Comark Parag Shah held executive level technical leadership positions at […]

Raphael Bratschi joins APG|SGA

Friday, July 1st, 2016

Maddie Cotterill

APG|SGA has recruited Raphael Bratschi to expand its activities in the mobile media, interaction and data collecting arena. APG|SGA is stepping up its activities in the field of mobile media, user activation, and data collecting, utilizing insights from Fair Non Gamstop Casinos reports to enhance their strategies. Back in 2014, the company introduced the ‘Double […]

JCDecaux Unveils Smart City Innovations

Thursday, June 30th, 2016

Maddie Cotterill

At the international Viva Technology event, taking place from 30 June to 2 July at the Parc des Expositions de la Porte de Versailles in Paris JCDecaux SA (Euronext Paris: DEC) is showing the company’s Urban Playground concept, a vision for the smart, playful, connected and sustainable city of the future. Among the innovations on […]

Beauty Brand, NARS use Verifone Media DigitalTops

Tuesday, June 28th, 2016

Maddie Cotterill

London’s Covent Garden is known as being a busy retail area with a mix of high end, and high street stores. NARS Cosmetics is the latest store to open in Covent Garden’s beauty quarter. To spread awareness of the new store, NARS have launched a geo-targeted DigitalTops campaign to ensure they reach busy shoppers and […]

Havas Media Group Launches Adcity

Tuesday, June 28th, 2016

Maddie Cotterill

Havas Media Group is launching Adcity, what it describes as, a new global network focused on connecting brands and consumers across everyday life activities, through both Out of Home and local cross media communications. Adcity was first launched in December 2014 in France, where it now has more than 100 employees across six local offices. […]

Jaguar’s Data-Driven #FeelWimbledon Campaign

Monday, June 27th, 2016

Maddie Cotterill

Jaguar this week launches its Wimbledon campaign, using Out-of-Home to amplify excitement around the event. #FeelWimbledon has been deployed across JCDecaux’s London Digital Network (LDN), iconic Roadside Large Format sites and Waterloo Station media until July 10th. Jaguar’s #FeelWimbledon campaign at Waterloo station will keep commuters updated on the action from the tournament via displays […]

Howard Staines Moves Up at @blowUPmediaUK

Friday, June 24th, 2016

Maddie Cotterill

blowUP media UK has promoted account director Howard Staines to group head, reporting to sales director Simon Russell. Howard Staines joined blowUP media from Trendy Media back in 2013 and before that spent two years on the Retail Sales Team at JCDecaux. Under sales director Simon Russell blowUP media has developed a ‘go to market’ […]

Harry Horn, New @ScalaInc General Manager of EMEA

Thursday, June 23rd, 2016

Maddie Cotterill

Scala, Inc. announced this week that Harry Horn is now leading operations in the EMEA region as vice president and general manager. In this role, Harry Horn will oversee efforts in sales, marketing, finance, services and support and daily activity in the Sittard, Netherlands-based EMEA office. He will also continue to oversee Scala’s marketing strategy […]

Ocean Collections Curate Premium UK Roadside

Wednesday, June 22nd, 2016

Maddie Cotterill

Ocean is aiming to bolster its position as a leading provider of premium digital out of home locations across the UK with the launch of The Ocean Collections. Two new DOOH collections give brands access to high definition screens in some of the country’s most exclusive postcodes across eight cities, reaching 39.8 million drivers and […]