Amscreen is following up the successful development and deployment of their 70” exterior, sunlight visible displays, with a range of new screen products, to be launched around Q2 2017. Simon Sugar, CEO of Amscreen told us “The criteria for success of our 70” products will also be embodied in the development of the new 84” […]
Author Archive
Communication Evolution: How Digital Signage Became Intelligent Communication
Thursday, May 12th, 2016Next Thursday during London Digital Signage Week RMG Networks and Banner Managed Communication are co-hosting a ‘Communication Evolution’ seminar. This engaging and informative seminar, aimed at end users, will look at the evolution of digital signage into intelligent visual communications and will centre on presentations from industry-expert speakers, who will deliver dynamic talks on the use […]
DOOM Gamers Targeted by @Posterscope via Twitter
Wednesday, May 11th, 2016We like this highly sophisticated outdoor advertising campaign for the new video game DOOM which is using multiple data sources, including Twitter, to target gaming audiences. Posterscope and Target Media’s campaign for the game, a reboot of the popular 1990’s first person shooter franchise, identifies relevant Twitter conversations, retail history and out-of-home (OOH) planning data […]
Four New London Sites for @StormDOOH
Wednesday, May 11th, 2016Out of Home media owner Clear Channel UK’s premium digital brand, Storm, has announced four new sites in London; Storm Borough High Street, which launched this month; and Storm Nine Elms Battersea, Storm Wandsworth Bridge and Storm A3 Tower, which will launch next month. These sites will be the latest to join Storm’s portfolio in […]
Primesight is introducing its first digital 96-sheet (D96) panels to its digital roadside Network. The new screens, the largest OOH format, joins 52 existing D48-sheets. Since launching ‘Network’ in 2015, Primesight has quickly expanded its inventory and will continue investment into Network by introducing 10 further D96s across the country over the coming months. Leading […]
Primesight, MediaCom, Kinetic and Newslink are synchronising digital out-of-home (DOOH) ads with radio spots in a major campaign to promote Subway’s popular pulled pork sub. The ads, launching today (Tuesday May 10) and running for two weeks, focus on the flavour of slow cooking and use Primesight’s Network of Digital 48s and Digital 96s in […]
RocketSpace To Open London Campus For Tech Startups
Tuesday, May 10th, 2016RocketSpace today announced plans to open a state-of-the-art campus in London, designed specifically for high-growth tech startups. The tech campus will be RocketSpace’s first international location, enabling the San Francisco-based company to provide startup members and corporate clients with global access to its unique community and services. Since launching in 2011, RocketSpace members have included […]
Mapway & @ExterionMediaUK & @Proxama iBeacon Bus Experience
Monday, May 9th, 2016Exterion Media, Europe’s largest privately owned out–of-home advertising business, has launched the UK’s largest iBeacon experience across 500 Transport for London (TfL) buses throughout London in partnership with Proxama PLC (AIM: PROX), the leading mobile proximity marketing expert and Mapway, the world’s leading publisher of transport apps for mobile devices. Mapway has integrated Proxama’s beacon […]
Clear Channel’s super premium digital brand, Storm, has unveiled their first site in Leeds, Storm The Mile. Storm The Mile, which is Storm’s fourth site outside London following the launch of Storm Mancunian Junction in Manchester last month, becomes the latest landscape screen to join Storm’s expanding nationwide portfolio. Storm The Mile is located on […]
Two Promotions at @KineticWW
Friday, April 29th, 2016Kinetic Worldwide, WPP’s out-of-home agency, announced today that it has promoted two members of its team. Cedric Bernard has been named Chief Operating Officer, Kinetic North America from Chief Financial Officer. Bernard will work with CEO, Kinetic North America David Krupp in developing new business and identifying efficient organizational approaches for the agency. He will […]
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