DailyDOOH

I just spent the last three days attending #SXSW (south by southwest) interactive festival in Austin TX. For those of you who aren’t familiar to SXSW – its an annual music and interactive technology festival that started in the late 80’s and has gotten bigger and bigger each year since. Companies like Twitter or Foursquare […]

I’ve had a lot of bizzarre and funny things happen to me over the years at these shows. It always makes for good conversation when I catch up other industry veterans and we reminisce about “DSE shows past”. Crazy stuff happens to me like… equipment falling on me, being harassed by booth attendants, random people […]

It’s been almost exactly a year since my self-imposed hiatus from posting on this illustrious industry blog. The last post I  made was literally about my summary of the #dse2012 experience. This year I’m looking at #dse2013 from a different angle. What’s our industry going to look like in 2020? Will, what I see in the […]

Posting live from New York City today, at the M-Commerce Summit 2012. Zappos keynote highlights tablet app has always been the priority; iPhone and android were released after. Customers prefer a richer experience over the small mobile screen when shopping.  The iPad users have the biggest shopping basket and order value, followed by the iPhone and […]

IDSD is San Diego’s leading one-day digital conference, featuring industry thought leaders from Amazon, comScore, Living Social, Pandora, R/GA, SEOmoz, Starz Entertainment, Google, Twitter and more! I know that Adrian was asked to participate but I understand that he had to decline as he will still be in Tokyo on the day it takes place, […]

This content has been removed by request of the Author.

I’ll be providing real-time posts on tumblr and twitter from the Mobile Marketer’s ‘Mobile First 2012 Strategy Conference‘ today… Follow me on twitter: @manolo_almagro or on my tumblr: http://reimagine.tumblr.com/

Sadly, my attempts to live tweet/post from #CES this week were severely hampered with limited access to fast internet on my lame T-mobile 4G hotspot, not to mention finding a good mobile signal in some of the exhibit hall zones was an epic fail. Good news is: I’m back from Vegas and uploading all of […]

This week we highlight three very different engagement technologies that provide ways for mobile shoppers to use their devices to move from off-line to on-line properties. Getting people to engage with your brand in-store continues to be the toughest part of a campaign. Lately however, getting people to use their mobile devices as part of […]

Greetings readers of the DailyDOOH. My new format for weekly posts will be based on ‘the power of three’  or ‘three is a magic number’ data chunking principals. Today I start with CyberMonday Kicks Ass, GoogleMaps Moves Indoors, and QR Code shopping for the holidays. Why three? Well because people comprehend information better in chunks […]