DailyDOOH

The early bird ticket offer for the World Out of Home Organization Global Congress to be held in Toronto on May 25-27 2022, closes this Friday March 4 – tickets are still available for members at €1000 and non-members at €1750. This is a €200 saving on member and non-member tickets. Tickets include access to […]

We are told that DoohClick is accelerating its European growth with the appointment of Petra Wijnands who has joined the business in a sales development position from content moderation tool provider Besedo. DoohClick CEO Jonas Glad told us “With an extensive background in international business as well as a great understanding of the SaaS industry, […]

Outsmart, the trade body for the Out of Home (OOH) advertising industry has announced that Out of Home revenue for the fourth quarter of 2021 saw growth of +65% year on year with total revenues of £336m. Justin Cochrane, Chair of Outsmart told us “Out of Home continues to gain pace with strong results on […]

Hivestack has announced another partnership, this time in France with Clear Channel Europe’s programmatic buying platform, LaunchPAD. Clear Channel will integrate with Hivestack as its first DOOH SSP partner which will provide advertisers with a more efficient and precise way to buy their DOOH inventory programmatically via Private Marketplace (PMP) deals through Demand-Side Platforms (DSPs), […]

OUTFRONT Media Inc. (NYSE:OUT) has launched its first MOMENTS by OUTFRONT sponsored campaign with FreshDirect, delivering compelling content and delicious recipes to consumers in a new shoppable OOH campaign. The MOMENTS by OUTFRONT publisher platform aims to deliver engaging content experiences to consumers on the New York City Subway as ridership averages over 3 million […]

Clear Channel Switzerland and One Tech Group, a specialist in advertising and programmatic technology, have announced a partnership. Daniel Siegmund, Founder and Managing Director of One Tech Group told us “We are very excited to be working with Clear Channel Switzerland. It allows us to offer our demand partners premium inventory throughout Switzerland. At the […]

Innovid Corp. (NYSE:CTV), a leading independent connected TV (CTV) advertising delivery and measurement platform, has announced that Mondelēz International, the global leader in snacking, has named Innovid its preferred global solution for Dynamic Creative Optimization (DCO). Mondelēz will use Innovid’s DCO technology to deliver real-time, personalized advertising experiences at scale and across channels, including CTV, […]

Mesmerize has announced Mediflix as a new content partner. Mediflix provides trusted video content across several conditions and disease states including Parkinson’s Disease, Obesity, Heart Health, Women’s Health, Emotional/Mental Health, and Oncology, through original and partner content.

DPAA, the global trade marketing association, driving the digitization of out-of-home media and its growing role in the Omnichannel mix, will hold its first Town Hall meeting of the year on March 10, 11am-1pm ET. DPAA’s Member Town Halls are designed to keep the global out of home advertising community informed of updates and learning […]

Spring is finally on the way, so perhaps the spirit of the season can inspire you to breathe new life into campaign management. To help you in that mission, Broadsign has unveiled the optimization engine, a new feature for Broadsign Direct. This new feature enables your business to accept more campaigns than it previously could, […]